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Marketing jobs

2,432 marketing jobs

7 weeks ago

Principal Digital Content Architect and DAM Lead

Xcel Energy

Denver, CO (On-site)Full time$98K/yr – $139K/yr

7 weeks ago

Senior Analyst Content Strategy

Bimbo Bakeries USA

Irving, TX (On-site)Full time$67K/yr – $87K/yr

7 weeks ago

Specialist, Global Brand Strategy & Campaigns

Herbalife

Los Angeles, CA (On-site)Full time$84K/yr – $94K/yr

7 weeks ago

Vice President, Integrated Strategy

GSW, powered by Syneos Health

Santa Monica, CA (Remote)Full time$155K/yr – $180K/yr

7 weeks ago

Associate Director, Strategy (Social & Content Strategy)

Publicis Collective

New York City, NY (On-site)Full time$107K/yr – $171K/yr

7 weeks ago

Director, Brand Experience (Audience Strategy)

Publicis Collective

New York City, NY (On-site)Full time$121K/yr – $194K/yr

$TBWA\Chiat\Day logo$

7 weeks ago

Senior Strategist

TBWA\Chiat\Day

Los Angeles, CA (On-site)Full time$100K/yr – $120K/yr

7 weeks ago

Senior Analyst Content Strategy

Bimbo Bakeries USA

Irving, TX (On-site)Full time$67K/yr – $87K/yr

7 weeks ago

VP, Brand Strategy

BGB Group

USA (Remote)Full time$185K/yr – $220K/yr

7 weeks ago

21GRAMS- VP, Medical Strategy Director

Real Chemistry

Chicago, IL (Hybrid)Full time$180K/yr – $200K/yr

7 weeks ago

21GRAMS - VP, Medical Strategy Director

Real Chemistry

Chicago, IL (Hybrid)Full time$180K/yr – $200K/yr

7 weeks ago

Senior Director, Creative Strategy

Business Insider

New York City, NY (Hybrid)Full time$155K/yr – $165K/yr

7 weeks ago

Senior Director, Access Strategy & Marketing

Revolution Medicines

USA (Remote)Full time$232K/yr – $290K/yr

7 weeks ago

Associate Director, Strategy

Publicis Digital Experience

Miami, FL (Hybrid)Full time$107K/yr – $171K/yr

7 weeks ago

Business Strategy Consultant | Fully Remote

First Page Sage

Tacoma, WA (Remote)Full time$90K/yr – $100K/yr

7 weeks ago

Director, Search Strategy

Orchestra

USA (Remote)Full time$110K/yr – $135K/yr

7 weeks ago

Sr Brand Strategy & Marketing Associate

Mattel, Inc.

East Aurora, NY (On-site)Full time$79K/yr – $90K/yr

7 weeks ago

Sr Brand Strategy & Marketing Associate

Mattel

East Aurora, NY (On-site)Full time$79K/yr – $90K/yr

7 weeks ago

Senior Manager, Marketing Planning And Strategy - Brand Manager - Sam's Club Connect

Sam's Club

Bentonville, AR (On-site)Full time$90K/yr – $180K/yr

7 weeks ago

Manager, Marketing Planning and Strategy - Digital Asset Management (DAM) Librarian

Sam's Club

Bentonville, AR (Hybrid)Full time$80K/yr – $155K/yr

All Marketing Strategy roles in the US

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All Marketing Strategy roles in the US

Get alerts for this search

2,432 jobs

Principal Digital Content Architect and DAM Lead

Xcel Energy

Denver, CO (On-site)

$98K/yr - $139K/yrIn-houseFull-timeSenior level10+ years exp.

7 weeks ago

Senior Analyst Content Strategy

Bimbo Bakeries USA

Irving, TX (On-site)

$67K/yr - $87K/yrIn-houseFull-timeSenior level4+ years exp.

7 weeks ago

Specialist, Global Brand Strategy & Campaigns

Herbalife

Los Angeles, CA (On-site)

$84K/yr - $94K/yrIn-houseFull-timeMid level3+ years exp.

7 weeks ago

Vice President, Integrated Strategy

GSW, powered by Syneos Health

Santa Monica, CA (Remote)

$155K/yr - $180K/yrAgencyFull-timeSenior level12+ years exp.

7 weeks ago

Associate Director, Strategy (Social & Content Strategy)

Publicis Collective

New York City, NY (On-site)

$107K/yr - $171K/yrAgencyFull-timeSenior level4+ years exp.

7 weeks ago

Director, Brand Experience (Audience Strategy)

Publicis Collective

New York City, NY (On-site)

$121K/yr - $194K/yrAgencyFull-timeSenior level8+ years exp.

7 weeks ago

$TBWA\Chiat\Day logo$

Senior Strategist

TBWA\Chiat\Day

Los Angeles, CA (On-site)

$100K/yr - $120K/yrAgencyFull-timeSenior level4+ years exp.

7 weeks ago

Senior Analyst Content Strategy

Bimbo Bakeries USA

Irving, TX (On-site)

$67K/yr - $87K/yrIn-houseFull-timeSenior level4+ years exp.

7 weeks ago

VP, Brand Strategy

BGB Group

USA (Remote)

$185K/yr - $220K/yrAgencyFull-timeSenior level8+ years exp.

7 weeks ago

21GRAMS- VP, Medical Strategy Director

Real Chemistry

Chicago, IL (Hybrid)

$180K/yr - $200K/yrAgencyFull-timeSenior level10+ years exp.

7 weeks ago

21GRAMS - VP, Medical Strategy Director

Real Chemistry

Chicago, IL (Hybrid)

$180K/yr - $200K/yrAgencyFull-timeSenior level10+ years exp.

7 weeks ago

Senior Director, Creative Strategy

Business Insider

New York City, NY (Hybrid)

$155K/yr - $165K/yrIn-houseFull-timeSenior level

7 weeks ago

Senior Director, Access Strategy & Marketing

Revolution Medicines

USA (Remote)

$232K/yr - $290K/yrIn-houseFull-timeSenior level

7 weeks ago

Associate Director, Strategy

Publicis Digital Experience

Miami, FL (Hybrid)

$107K/yr - $171K/yrAgencyFull-timeMid level7+ years exp.

7 weeks ago

Business Strategy Consultant | Fully Remote

First Page Sage

Tacoma, WA (Remote)

$90K/yr - $100K/yrAgencyFull-timeSenior level3+ years exp.

7 weeks ago

Director, Search Strategy

Orchestra

USA (Remote)

$110K/yr - $135K/yrIn-houseFull-timeDirector/executive8+ years exp.

7 weeks ago

Sr Brand Strategy & Marketing Associate

Mattel, Inc.

East Aurora, NY (On-site)

$79K/yr - $90K/yrIn-houseFull-timeMid level3+ years exp.

7 weeks ago

Sr Brand Strategy & Marketing Associate

Mattel

East Aurora, NY (On-site)

$79K/yr - $90K/yrIn-houseFull-timeSenior level3+ years exp.

7 weeks ago

Senior Manager, Marketing Planning And Strategy - Brand Manager - Sam's Club Connect

Sam's Club

Bentonville, AR (On-site)

$90K/yr - $180K/yrIn-houseFull-timeSenior level5+ years exp.

7 weeks ago

Manager, Marketing Planning and Strategy - Digital Asset Management (DAM) Librarian

Sam's Club

Bentonville, AR (Hybrid)

$80K/yr - $155K/yrIn-houseFull-timeManager5+ years exp.

7 weeks ago

Xcel Energy

Principal Digital Content Architect and DAM Lead

Denver, CO (On-site)

$98K/yr – $139K/yrSenior Level10+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the enterprise content and asset governance for a regulated energy business, delivering a single source of truth that powers web, mobile, email, and AI experiences while preserving brand and compliance.

AEM and headless content: establish models, delivery standards, and GraphQL APIs to support multi-channel reuse.
Rights, provenance, and AI guardrails: license management, DRM, C2PA credentials, and auditable records for safety-critical media.

Job Description

Responsibilities

Build the content foundation that lets Xcel Energy publish once and reuse everywhere, so customers see consistent rates, programs, and outage information across web, mobile, email, and AI experiences.
Make sure every digital asset is easy to find, properly licensed, and audit-ready, reducing legal and regulatory exposure across all four operating states.
Establish guardrails that let teams safely use AI-generated content while preserving brand integrity and a verifiable record of what is real, especially during emergency communications.
Speed up creative production cycles by replacing ad hoc handoffs with shared models, clear approval paths, and self-service access to approved assets.
Drive measurable adoption of the new content platform across business units, with clear KPIs for reuse, findability, and time saved.
Design and govern AEM content models (Content Fragment Models, Editable Templates, Core Components, and Edge Delivery Services blocks) and the headless delivery standards that go with them, including GraphQL queries, Content Fragment APIs, persisted queries, and caching strategy. One source of truth, every channel.
Own the composable-content strategy: structured content that decouples authoring from delivery and supports an instant Dark Sky Emergency Response pivot without code deployment.
Own AEM Assets as the enterprise DAM end-to-end: metadata schemas, Smart Tags, taxonomy, folder architecture, collections, and the full asset lifecycle from single- and bulk-ingestion through versioning, expiration, takedown, and archival.
Govern asset rights, licensing, and DRM, including talent rights, geographic restrictions, license windows and embargoes, watermarking, and immutable audit logs. Stand up and enforce C2PA content credentials and provenance for AI-generated creative, especially safety-critical media for outage, restoration, and hazard scenarios.
Model structured content for dynamic energy-data surfaces (bills, usage, outage status, program eligibility) so the same content powers web, mobile, email, and AI experiences without rework.

Requirements

Bachelor's degree in communications, marketing, journalism, public relations or related field or equivalent combination of education and experience. Advanced degree preferred.
At least 10 years related experience in corporate or agency setting with demonstrated leadership in strategic planning and execution.
Ability to prioritize, manage and work on multiple projects.
Experience in communications with demonstrated ability to deliver effective and strategic messages to audiences ranging from front line employees to senior executives.
Experience leveraging technology.
Demonstrated leadership capabilities in project management.
Demonstrated ability to meet business and financial objectives.

Preferred

Adobe Certified Expert AEM Sites Architect or AEM Assets.
Experience with Edge Delivery Services document-model authoring.
DITA / AEM Guides experience for technical-content architectures.
Experience deploying C2PA / content-credential workflows for AI-generated media.
Multi-state / multi-brand content architecture experience.
Utility or regulated-industry content governance background.

Xcel Energy

3.3 Glassdoor

A leading energy provider, dedicated to excellence. We make energy work better for our customers, helping them thrive every day. That means always raising the bar - delivering better service and providing more reliable, resilient and sustainable energy to the eight states we serve: Minnesota, Colorado, Wisconsin, Michigan, North Dakota, South Dakota, New Mexico and Texas. At Xcel Energy, we provide work that makes a difference, a team you can count on, opportunities to grow and rewards that help you thrive.Ready to help power the future of energy? Visit jobs.xcelenergy.com to learn more.

Founded in 1909

Minneapolis, Minnesota, USA

12K employees (541 in marketing)

www.xcelenergy.com

51% recommend to a friend

27% CEO approval

Traffic Signals

Monthly Visitors

2.3M

Monthly Google Ads Budget

$43.8K

Traffic Source Mix

28.7%

Direct

66.5%

Referral

3.5%

Social

0.6%

Paid

0.5%

Headcount Trend

Current headcount: ~11.7K

Marketing Team

Marketing Team Size

250 (2% of company)

Median Career Experience

15 years

Median Tenure

3.8 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Julia Huber Pollack

Director, Talent Acquisition

At the company for 2 years 6 months

Myrna Flores

Talent Acquisition Manager

At the company for 12 years 5 months

Marketing Leadership

Bryan Anderson, Ph.D.

Director, Corporate Marketing & Communications

At the company for 1 year 5 months

Julia Huber Pollack

Director, Talent Acquisition

At the company for 2 years 6 months

Alisa Sobczak

Director of Marketing, Customer Products

At the company for 7 years 3 months

Eric Johnson

Sr. Director, Corporate Marketing and Brand

At the company for 3 years 5 months

Funding

Total Funding

$1.4B

Last Raise

$1.2B

Post IPO Equity, 1 years ago

Funding History

Nov 2024
Post IPO Equity • $1.2B
Oct 2023
Grant • $100M
Sep 2023
Grant • $70M

Recent News

Xcel can keep Pueblo’s Comanche 2 coal plant open past December as Comanche 3 issues persist

Dec 4, 2025 • The Colorado Sun

Thousands of Xcel Energy customers without power

Nov 26, 2025 • Northern News Now

Xcel Energy seeks nearly 10% electricity rate hike in Colorado

Nov 24, 2025 • CBS News

Responsibilities

Build the content foundation that lets Xcel Energy publish once and reuse everywhere, so customers see consistent rates, programs, and outage information across web, mobile, email, and AI experiences.
Make sure every digital asset is easy to find, properly licensed, and audit-ready, reducing legal and regulatory exposure across all four operating states.
Establish guardrails that let teams safely use AI-generated content while preserving brand integrity and a verifiable record of what is real, especially during emergency communications.
Speed up creative production cycles by replacing ad hoc handoffs with shared models, clear approval paths, and self-service access to approved assets.
Drive measurable adoption of the new content platform across business units, with clear KPIs for reuse, findability, and time saved.
Design and govern AEM content models (Content Fragment Models, Editable Templates, Core Components, and Edge Delivery Services blocks) and the headless delivery standards that go with them, including GraphQL queries, Content Fragment APIs, persisted queries, and caching strategy. One source of truth, every channel.
Own the composable-content strategy: structured content that decouples authoring from delivery and supports an instant Dark Sky Emergency Response pivot without code deployment.
Own AEM Assets as the enterprise DAM end-to-end: metadata schemas, Smart Tags, taxonomy, folder architecture, collections, and the full asset lifecycle from single- and bulk-ingestion through versioning, expiration, takedown, and archival.
Govern asset rights, licensing, and DRM, including talent rights, geographic restrictions, license windows and embargoes, watermarking, and immutable audit logs. Stand up and enforce C2PA content credentials and provenance for AI-generated creative, especially safety-critical media for outage, restoration, and hazard scenarios.
Model structured content for dynamic energy-data surfaces (bills, usage, outage status, program eligibility) so the same content powers web, mobile, email, and AI experiences without rework.

Requirements

Bachelor's degree in communications, marketing, journalism, public relations or related field or equivalent combination of education and experience. Advanced degree preferred.
At least 10 years related experience in corporate or agency setting with demonstrated leadership in strategic planning and execution.
Ability to prioritize, manage and work on multiple projects.
Experience in communications with demonstrated ability to deliver effective and strategic messages to audiences ranging from front line employees to senior executives.
Experience leveraging technology.
Demonstrated leadership capabilities in project management.
Demonstrated ability to meet business and financial objectives.

Preferred

Adobe Certified Expert AEM Sites Architect or AEM Assets.
Experience with Edge Delivery Services document-model authoring.
DITA / AEM Guides experience for technical-content architectures.
Experience deploying C2PA / content-credential workflows for AI-generated media.
Multi-state / multi-brand content architecture experience.
Utility or regulated-industry content governance background.