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Marketing jobs

33 marketing jobs

4 days ago

Senior Analyst, Insights & Marketing Database

Avalara

USA (Remote)Full time

4 days ago

Lead Analyst, Insights & Paid Media

Avalara

USA (Remote)Full time

5 days ago

Conversion Rate Optimization Manager

Avalara

USA (Remote)Full time$111K/yr – $215K/yr

6 days ago

Conversion Rate Optimization Manager

Avalara

USA (Remote)$111K/yr – $215K/yr

2 weeks ago

Lead Analyst, Insights & Paid Media

Avalara

USA (On-site)Full time$136K/yr – $273K/yr

3 weeks ago

Director, Growth Marketing

Avalara

USA (On-site)Full time

3 weeks ago

Director, Growth Marketing

Avalara

USA (Unknown)

4 weeks ago

Product Owner, AI & Demand Generation

Avalara

USA (On-site)Full time$126K/yr – $244K/yr

4 weeks ago

Product Owner, AI & Demand Generation

Avalara

USA (Remote)Full time

4 weeks ago

Competitive Campaigns Director, GTM

Avalara

USA (Remote)

5 weeks ago

Senior Content Editor

Avalara

USA (Remote)Full time$100K/yr – $194K/yr

6 weeks ago

Senior Revenue Marketing Manager, Customer

Avalara

USA (Remote)Full time

6 weeks ago

Senior Analyst, Insights & Paid Media

Avalara

USA (On-site)Full time$136K/yr – $273K/yr

6 weeks ago

Senior Analyst, Insights & Marketing Database

Avalara

USA (On-site)Full time$111K/yr – $215K/yr

7 weeks ago

Senior Paid Media Manager, Emerging

Avalara

USA (Remote)

1 month ago

Senior Revenue Marketing Manager - Compete Campaigns

Avalara

USA (Unknown)

1 month ago

Senior Lifecycle Marketing Manager

Avalara

USA (Remote)

2 months ago

Senior Market Research Specialist

Avalara

USA (Unknown)

2 months ago

Director, Partner Marketing

Avalara

USA (On-site)Full time$153K/yr – $306K/yr

2 months ago

Sr. Director, Partner Marketing

Avalara

USA (On-site)Full time$171K/yr – $342K/yr

All marketing roles in the US

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All marketing roles in the US

Get alerts for this search

33 jobs

Senior Analyst, Insights & Marketing Database

Avalara

USA (Remote)

In-houseFull-timeSenior level5+ years exp.

4 days ago

Lead Analyst, Insights & Paid Media

Avalara

USA (Remote)

$93K/yr - $109K/yr (Est.)In-houseFull-timeSenior level8+ years exp.

4 days ago

Conversion Rate Optimization Manager

Avalara

USA (Remote)

$111K/yr - $215K/yrIn-houseFull-timeSenior level5+ years exp.

5 days ago

Conversion Rate Optimization Manager

Avalara

USA (Remote)

$111K/yr - $215K/yrIn-houseSenior level5+ years exp.

6 days ago

Lead Analyst, Insights & Paid Media

Avalara

USA (On-site)

$136K/yr - $273K/yrIn-houseFull-timeSenior level8+ years exp.

2 weeks ago

Director, Growth Marketing

Avalara

USA (On-site)

$203K/yr - $231K/yr (Est.)In-houseFull-timeDirector/executive10+ years exp.

3 weeks ago

Director, Growth Marketing

Avalara

USA (Unknown)

In-houseDirector/executive

3 weeks ago

Product Owner, AI & Demand Generation

Avalara

USA (On-site)

$126K/yr - $244K/yrIn-houseFull-timeSenior level10+ years exp.

4 weeks ago

Product Owner, AI & Demand Generation

Avalara

USA (Remote)

In-houseFull-timeSenior level12+ years exp.

4 weeks ago

Competitive Campaigns Director, GTM

Avalara

USA (Remote)

In-houseDirector/executive12+ years exp.

4 weeks ago

Senior Content Editor

Avalara

USA (Remote)

$100K/yr - $194K/yrIn-houseFull-timeSenior level8+ years exp.

5 weeks ago

Senior Revenue Marketing Manager, Customer

Avalara

USA (Remote)

In-houseFull-timeSenior level5+ years exp.

6 weeks ago

Senior Analyst, Insights & Paid Media

Avalara

USA (On-site)

$136K/yr - $273K/yrIn-houseFull-timeSenior level8+ years exp.

6 weeks ago

Senior Analyst, Insights & Marketing Database

Avalara

USA (On-site)

$111K/yr - $215K/yrIn-houseFull-timeSenior level5+ years exp.

6 weeks ago

Senior Paid Media Manager, Emerging

Avalara

USA (Remote)

In-houseSenior level7+ years exp.

7 weeks ago

Senior Revenue Marketing Manager - Compete Campaigns

Avalara

USA (Unknown)

In-houseSenior level6+ years exp.

1 month ago

Senior Lifecycle Marketing Manager

Avalara

USA (Remote)

$75K/yr - $88K/yr (Est.)In-houseSenior level8+ years exp.

1 month ago

Senior Market Research Specialist

Avalara

USA (Unknown)

In-houseSenior level7+ years exp.

2 months ago

Director, Partner Marketing

Avalara

USA (On-site)

$153K/yr - $306K/yrIn-houseFull-timeSenior level12+ years exp.

2 months ago

Sr. Director, Partner Marketing

Avalara

USA (On-site)

$171K/yr - $342K/yrIn-houseFull-timeSenior level15+ years exp.

2 months ago

Avalara

Senior Analyst, Insights & Marketing Database

USA (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 days ago

Job Summary

Own the health, structure, and governance of marketing and customer data, turning it into actionable insights that drive acquisition, engagement, conversion, retention, and expansion. Lead data management, analytics, and AI-enabled insight generation across CRM, marketing automation, and BI with cross-functional collaboration.

Data governance, quality, and segmentation for targeted campaigns
End-to-end analytics from audience data to revenue impact
AI-enabled insights and responsible AI practices

Job Description

Responsibilities

We are seeking a Senior Analyst, Insights & Marketing Database to help build, manage, and scale the data foundation and insight-generation capabilities that power marketing decision-making. This role owns the health, structure, and intelligence of our marketing and customer data, and turns that data into clear, actionable insight that improves acquisition, engagement, conversion, retention, and expansion.
This role spans both the operational side of marketing data, including CRM and marketing-automation database quality, segmentation, and audience management, and the analytical side, including marketing data warehouse, BI, and pipeline analytics.
The person in this role will ensure marketing runs on trustworthy, well-governed data and will translate that data into insights leaders can act on.
This person will also help advance the AI transformation of the marketing group by identifying and operationalizing AI-enabled use cases that improve data quality, segmentation, audience modeling, insight generation, and reporting.
The ideal candidate combines strong data fluency, marketing acumen, analytical rigor, and hands-on execution skills. They bring a builder-and-operator mindset, technical depth in data and analytics tooling, and curiosity about how AI can make marketing data smarter, cleaner, and more actionable. They are not only an analyst; they are a partner who helps the marketing organization make faster, better-informed decisions.
Marketing Database Management and Data Quality: Own the health, structure, and governance of marketing and customer data across CRM and marketing-automation platforms, including data acquisition, hygiene, deduplication, enrichment, and integrity.
Maintain and optimize segmentation logic, key fields, personas, and lead-scoring inputs that power targeting across campaigns and journeys.
Partner with Marketing Operations and Revenue Operations to enhance lead management, routing, and audience distribution to sales.
Establish and monitor data-readiness metrics, and quantify the downstream impact of data quality on marketing performance.
Build repeatable processes, documentation standards, and governance practices for marketing data management.

Requirements

5+ years of experience in marketing analytics, database marketing, marketing operations, business intelligence, revenue operations, or related roles.
Strong hands-on experience managing marketing and customer databases within CRM and marketing-automation platforms, including segmentation, data quality, and audience management.
Strong analytical skills and comfort working with data to assess performance, diagnose issues, and make recommendations.
Proficiency writing and optimizing SQL to extract, organize, and analyze data from multiple sources.
Experience building dashboards and reports using tools such as Tableau, Power BI, Looker, or similar.
Experience working with marketing data across CRM, marketing automation, web analytics, product usage, pipeline, and revenue data sources.
Ability to translate business questions into structured analyses, segmentations, and actionable insights.
Strong communication skills, with the ability to convey complex data concepts clearly to non-technical and senior stakeholders.

Preferred

Experience in B2B SaaS, technology, fintech, compliance, data, or enterprise software.
Experience supporting both digital-led and sales-assisted go-to-market motions.
Familiarity with Python or R, and with data warehouse and modeling concepts (e.g., Snowflake, dbt).
Experience using AI, predictive analytics, or automated insights to improve data quality or marketing performance.
Experience with lead scoring, propensity modeling, householding, and audience-sizing methodologies.
Experience creating data governance models, documentation standards, or training materials.

Benefits

Total Rewards In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses.
Health & Wellness Benefits vary by location but generally include private medical, life, and disability insurance.
Inclusive culture and diversity Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship.

Avalara

3.5 Glassdoor

Avalara is the agentic tax and compliance leader. For more than two decades, Avalara has developed one of the most expansive libraries of tax content and integrations in the industry, supporting over 43,000 businesses and government entities across more than 75 countries. The company's purpose-built AI agents automate end-to-end compliance processes with greater precision, from tax calculations and return filings to exemption certificate management and beyond. For more information, visit Avalara.com.

Founded in 2004

Durham, North Carolina, USA

5.8K employees (240 in marketing)

www.avalara.com

60% recommend to a friend

68% CEO approval

Marketing Team

Marketing Team Size

187 (3% of company)

Median Career Experience

16 years

Median Tenure

5.1 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Matt E.

Talent Brand and Marketing Manager

At the company for 3 years 11 months

Marketing Leadership

Adrianna Burrows

Chief Marketing Officer

At the company for 1 year 3 months

Christyn Putulowski

Vice President, Revenue Marketing

At the company for 1 year 3 months

Kael Kelly

VP Marketing Operations and Growth Marketing

At the company for 14 years

Satish Kumar

Vice President Product Marketing

At the company for 4 years 9 months

Funding

Total Funding

$841M

Last Raise

$500M

Private Equity, 4 months ago

Funding History

Nov 2025
Private Equity • $500M
Jan 2023
Private Equity
Oct 2022
Post IPO Debt • $38.6K

Traffic Signals

Monthly Visitors

1.9M

Monthly Google Ads Budget

$962.4K

Traffic Source Mix

37.7%

Direct

55%

Referral

5.3%

Social

0.6%

Paid

1.3%

Headcount Trend

Current headcount: ~5.8K

Recent News

Avalara Named a 2026 Buyer's Choice Award Winner by TrustRadius

Nov 19, 2025 • Yahoo Finance

Avalara Named a 2026 Buyer's Choice Award Winner by TrustRadius

Nov 19, 2025 • WV News

Avalara Named a 2026 Buyer's Choice Award Winner by TrustRadius

Nov 19, 2025 • PR Newswire

Links

www.avalara.com

X (Twitter)

Crunchbase

Responsibilities

We are seeking a Senior Analyst, Insights & Marketing Database to help build, manage, and scale the data foundation and insight-generation capabilities that power marketing decision-making. This role owns the health, structure, and intelligence of our marketing and customer data, and turns that data into clear, actionable insight that improves acquisition, engagement, conversion, retention, and expansion.
This role spans both the operational side of marketing data, including CRM and marketing-automation database quality, segmentation, and audience management, and the analytical side, including marketing data warehouse, BI, and pipeline analytics.
The person in this role will ensure marketing runs on trustworthy, well-governed data and will translate that data into insights leaders can act on.
This person will also help advance the AI transformation of the marketing group by identifying and operationalizing AI-enabled use cases that improve data quality, segmentation, audience modeling, insight generation, and reporting.
The ideal candidate combines strong data fluency, marketing acumen, analytical rigor, and hands-on execution skills. They bring a builder-and-operator mindset, technical depth in data and analytics tooling, and curiosity about how AI can make marketing data smarter, cleaner, and more actionable. They are not only an analyst; they are a partner who helps the marketing organization make faster, better-informed decisions.
Marketing Database Management and Data Quality: Own the health, structure, and governance of marketing and customer data across CRM and marketing-automation platforms, including data acquisition, hygiene, deduplication, enrichment, and integrity.
Maintain and optimize segmentation logic, key fields, personas, and lead-scoring inputs that power targeting across campaigns and journeys.
Partner with Marketing Operations and Revenue Operations to enhance lead management, routing, and audience distribution to sales.
Establish and monitor data-readiness metrics, and quantify the downstream impact of data quality on marketing performance.
Build repeatable processes, documentation standards, and governance practices for marketing data management.

Requirements

5+ years of experience in marketing analytics, database marketing, marketing operations, business intelligence, revenue operations, or related roles.
Strong hands-on experience managing marketing and customer databases within CRM and marketing-automation platforms, including segmentation, data quality, and audience management.
Strong analytical skills and comfort working with data to assess performance, diagnose issues, and make recommendations.
Proficiency writing and optimizing SQL to extract, organize, and analyze data from multiple sources.
Experience building dashboards and reports using tools such as Tableau, Power BI, Looker, or similar.
Experience working with marketing data across CRM, marketing automation, web analytics, product usage, pipeline, and revenue data sources.
Ability to translate business questions into structured analyses, segmentations, and actionable insights.
Strong communication skills, with the ability to convey complex data concepts clearly to non-technical and senior stakeholders.

Preferred

Experience in B2B SaaS, technology, fintech, compliance, data, or enterprise software.
Experience supporting both digital-led and sales-assisted go-to-market motions.
Familiarity with Python or R, and with data warehouse and modeling concepts (e.g., Snowflake, dbt).
Experience using AI, predictive analytics, or automated insights to improve data quality or marketing performance.
Experience with lead scoring, propensity modeling, householding, and audience-sizing methodologies.
Experience creating data governance models, documentation standards, or training materials.

Benefits

Total Rewards In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses.
Health & Wellness Benefits vary by location but generally include private medical, life, and disability insurance.
Inclusive culture and diversity Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship.