Consolidate marketing data from multiple sources into a unified system, ensuring all datasets are compatible and accessible for comprehensive analysis and cross-channel insights.
Regularly audit, validate, and clean data to eliminate duplicates, correct errors, and maintain high standards of accuracy and reliability for effective decision making.
Apply analytics to the integrated data to generate actionable insights, measure performance, and support data-driven marketing strategies.
Develop and maintain dashboards and reports on key marketing metrics, deliver executive summaries.
Ensure accurate measurement of marketing ROI and campaign effectiveness.
Create dashboards and reports that visualize key metrics and performance indicators to share with stakeholders.
Help team members understand the data by interpreting the findings and explaining the implications in a clear, accessible manner.
Based on data analysis, provide recommendations to improve campaign performance, increase customer engagement, and optimize budget allocation.
Collaborate with functional leaders to design and analyze A/B tests to compare different marketing strategies and determine the most effective approaches.
Implement and manage marketing automation tools to streamline repetitive tasks to enable teams to scale growth.

Requirements

Bachelor’s degree in Business, Marketing, Data Science, Statistics, or related field.
8+ years of experience in marketing analytics, marketing operations, or related roles.
Proficiency with marketing automation platforms, CRM systems, and analytics tools.
Strong knowledge of Shopify platform, preferably Shopify Plus.
Experience with data analysis, visualization, and reporting.
Excellent problem-solving, project management, and organizational skills with an ability to prioritize tasks effectively.
Analytic certifications from recognized institutions or platforms a plus

Preferred

Analytic certifications from recognized institutions or platforms a plus

Benefits

100% covered Medical/Dental/Vision insurances for employee AND spouse + dependents!
401K with 4% employer match (eligible after 90 days of employment) and immediate 100% vesting
Generous PTO policy + paid holidays
Life Insurance
Voluntary Life Insurance
Disability Insurance
Critical Illness Coverage
Accident Insurance
Healthcare FSA
Dependent Care FSA

Vesync

Founded in 2011, VeSync was established with the goal of enriching the lives of customers across the globe by providing thoughtfully engineered consumer products designed with convenience, simplicity, practicality and value in mind. Today, Etekcity is now an international brand owner, serving a diverse e-commerce customer base in home improvement, consumer electronics, and outdoor equipment. By offering innovative, feature-rich products infused with the latest cutting edge technology and user-friendly designs, we have made tremendous strides in the e-commerce marketplace since our inception. Innovative thinking, thoughtful practicality and technological sophistication have been paramount to our continued success as a leading e-commerce brand in an extensive range of product categories.Our team is composed of bright, ambitious and creative-minded individuals with an unwavering passion for enriching the lives of those around us in new and exciting ways. While we’re an incredibly industrious bunch, we inspire our team members to be as happy and productive as possible by offering ample opportunities for growth, flexible work schedules and a casual, start-up like work environment where work and fun are not mutually exclusive.With multiple international branches and plans to expand our product outreach to physical storefront retail centers, we’re committed to becoming the world’s premier retailer of home goods and outdoor equipment. Building on better living isn’t just our slogan—it’s our promise to our valued team members too. #BuildingonBetterLiving.

Founded in 2011

Tustin, California, USA

242 employees (68 in marketing)

vesync.com