Responsibilities

• Manage and maintain website content using our content management system (CMS), creating and updating pages, building landing pages and ensuring content is accurate, accessible and user-focused
• Monitor website performance using GA4 and other analytics tools, identifying opportunities to improve SEO, user journeys, engagement and conversion through data-driven recommendations
• Champion user experience (UX), accessibility and digital best practice, supporting ongoing website improvements, testing enhancements and helping to resolve website issues
• Work collaboratively with colleagues and subject matter experts to plan, create and optimise digital content, providing advice on effective online communication and content presentation
• Plan, deliver and optimise paid social media campaigns across platforms including Meta and LinkedIn, using audience insights and campaign performance to maximise engagement and return on investment

Requirements

• Substantial hands-on experience using content management systems (CMS) to manage and maintain websites, with confidence troubleshooting issues and ensuring content quality, accessibility and usability
• A strong working knowledge of SEO, user experience (UX) and accessibility best practice, with experience of improving website performance through practical optimisation
• Experience using GA4 and other digital analytics tools to interpret website performance, identify trends and make evidence-based recommendations
• Experience planning, delivering and evaluating paid social media campaigns across platforms such as Meta and LinkedIn, with a clear understanding of audience targeting, optimisation and campaign performance
• Excellent communication and stakeholder management skills, with experience collaborating across teams, producing high-quality digital content and managing competing priorities to agreed deadlines

Benefits

• We offer a range of staff benefits, including an all-in-one rewards and recognition platform called Perkbox and wellbeing offers such as finishing early on Fridays and free counselling through our Employee Assistance Programme. We are proud to have staff-led Diversity Networks offering unique opportunities for learning, connection and impact.