Web Content and Communications Manager

Olympia, WA (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 weeks ago

Job Summary

Own and lead web strategy, content, accessibility, governance, and ongoing CMS operations to deliver user-centered site redesigns and improvements; collaborate with IT and staff to plan, execute content updates, metadata, SEO, and plain-language standards while driving content quality and governance across the site.

  • Lead web strategy, content, accessibility, and governance to ensure a user-centered site experience.
  • Coordinate redesign efforts, metadata, SEO, and plain-language standards across the site.
  • Partner with IT, staff, and stakeholders to plan, implement content updates, and maintain CMS operations.

Job Description

Responsibilities

  • Website strategy, content, and accessibility
  • Guide the structure, voice, and priorities of the website to ensure content is clear and user-centered
  • Prioritize content based on agency goals, user needs, and available data and analytics
  • Web content redesign
  • Plan and coordinate website content redesign efforts, including navigation, templates, and content structure, to improve usability and access
  • Assess site performance, usability, and content gaps to inform redesign priorities
  • Partner with IT on templates, navigation, and information architecture
  • Facilitate input from staff, partners, and others
  • Web content quality and governance
  • Write, edit, and review content for clarity, accuracy, and alignment

Requirements

  • Bachelor's degree in communications, marketing, digital media, journalism, or related field and five years of related experience OR equivalent combination of education and experience
  • Exceptional interpersonal, verbal, editing, and writing skills
  • Experience editing work of others, with a knowledge of Plain Talk
  • Excellent organizational skills and attention to detail
  • Self-motivated and able to work in a deadline-driven environment while keeping a sense of perspective and humor
  • Strong experience in web site management and the use of content management systems
  • Strong understanding of how to structure web pages for accessibility
  • Experience with the strategic use of metadata
  • Familiarity with content management systems and analytics tools (e.g., Google Analytics, Siteimprove)
  • Ability to remain patient and helpful with others who are on a learning curve

Benefits

  • Insurance Benefits
  • Employees and their families are covered by medical (including vision), dental and basic life insurance. There are multiple medical plans with affordable monthly premiums that offer coverage throughout the state.
  • Staff are eligible to enroll each year in a medical flexible spending account which enables them to use tax-deferred dollars toward their health care expenses. Employees are also covered by basic life and long-term disability insurance, with the option to purchase additional coverage amounts.
  • To view premium rates, coverage choice in your area and how to enroll, please visit the Public Employees Benefits Board (PEBB) website. The Washington Wellness program from the Health Care Authority works with PEBB to support our workplace wellness programs.
  • Dependent care assistance allows the employee to save pre-tax dollars for a child or elder care expenses.
  • Other insurance coverage for auto, boat, home, and renter insurance is available through payroll deduction.
  • The Washington State Employee Assistance Program promotes the health and well-being of employees.
Washington State Health Care Authority logo

Washington State Health Care Authority

Work at a place that is mission-driven and cares about those we serve!View all HCA job postings: https://www.governmentjobs.com/careers/washington/hcaThe Washington State Health Care Authority (HCA) purchases health care for more than 2.5 million Washington residents through Washington Apple Health (Medicaid), Public Employees Benefits Board (PEBB), School Employee Benefits board (SEBB), and COFA Islander Health Care programs. We work with partners to help ensure Washingtonians have access to better health and better care at a lower cost.At HCA, one person can make a difference. We value our employees and we're always striving for a better workplace based on their input. If you want to work with people who care about the work they do, in an organization where you are more than a number, HCA is the place for you.What we have to offer you:•Meaningful work.•Friendly coworkers.•A safe, pleasant workplace.•A great total compensation package.•A beautiful place to call home in Olympia, Washington.Social media comment policy: hca.wa.gov/about-hca/social-media-comment-policy

Founded in 1998
Olympia, Washington, USA
1.1K employees (26 in marketing)

Marketing Team

Marketing Team Size
26 (2% of company)
Median Tenure
8 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
12.2M
Monthly Google Ads Budget
$36.8K
Traffic Source Mix
Search
21.8%
Direct
48.4%
Referral
27.1%
Social
2.2%
Paid
0.3%

Headcount Trend

Current headcount: ~1.1K

Recent News

Washington State Health Care Authority logo

Web Content and Communications Manager

Washington State Health Care Authority · Olympia, WA · Hybrid