Web and Brand Designer - Breakout Prop

USA (Remote)

$96K/yr – $192K/yrMid LevelFull time

Posted 4 weeks ago

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Job Summary

Own and scale Breakout's design system and web experience with AI powered tooling, turning ideas into fast, code ready prototypes and a unified brand across web, email, and social.

  • Own and govern the design system, components, templates, and self-serve tooling to enable the wider team.
  • Own web UX from IA through dev handoff, with conversion focus and prototype-first validation.
  • Extend the brand system across lifecycle emails, organic social, and campaigns for a single architectural read.

Job Description

Responsibilities

  • Own web design and UX end-to-end. Design the Breakout website, landing pages, and conversion flows, owning the UX and information architecture from first wireframe to dev-ready handoff.
  • Build the AI design system that lets the team self-serve. Turn our highest-friction, highest-volume design requests into components, templates, prompts, and automations the wider team can run without you.
  • Extend design across the marketing surface. Take the same system into lifecycle email, organic social, and campaign visuals so everything reads as one brand, no matter who shipped it.
  • Own and evolve the brand system. Maintain and govern Breakout's brand guidelines, component library, and asset toolkit so the brand stays consistent as output scales across the team.
  • Use AI as your primary production engine. Claude Design, Figma (including Figma Make), and Nano Banana Pro are examples of what we use today — we want you to come in, recommend the right stack, and use it to take us from idea to high-fidelity output in hours, not weeks.
  • Prototype fast. Turn copy and concepts into clickable, code-backed prototypes the team can react to and test, rather than static mockups that stall in review.
  • Partner with engineering on a clean handoff. Work closely with our developers on the website build and component implementation so what you design is what ships.
  • Set the design quality bar. Define what good looks like for Breakout across web, email, and social, and keep raising it as AI tooling improves.
  • Partner with Payward's (Kraken's) design and brand teams where their scale and systems accelerate what you are doing at Breakout, and share back what you build.
  • Document your systems for the whole org. Turn what you build into guidelines, prompt libraries, and how-tos that make self-serve design actually stick.
Kraken Digital Asset Exchange logo

Kraken Digital Asset Exchange

Kraken is one of the world’s longest-standing and most secure crypto platforms. Our mission is to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. Globally, Kraken clients trade more than 200 digital assets and 6 different national currencies, including GBP, EUR, USD, CAD, CHF, and AUD. Kraken was founded in 2011 and was one of the first platforms to offer spot trading with margin, parachain auctions, staking, regulated derivatives and index services. Trusted by over 10 million individuals, traders and institutions around the world, Kraken offers professional 24/7/365 client support along with one of the fastest, most performant trading platforms available. Kraken has set the industry standard for transparency and client trust, and was the first crypto platform to conduct Proof of Reserves audits. In 2024, Kraken ranked 12th in Newsweek's Global Top 100 list of Most Loved Workplaces, recognizing how the platform offers one of the world's most compelling employment opportunities. Risk Disclosure: https://k.xyz/3LO7ofe

Founded in 2011
Remote First, England, US
746 employees (82 in marketing)