VP, Integrated Communications

New York City, NY (Hybrid)

$160K/yr – $190K/yrSenior Level10+ years expFull time

Posted 22 hrs ago

Job Summary

Own and lead integrated consumer PR programs, manage client relationships, mentor junior staff, and drive strategic storytelling across traditional and new media.

  • Own day-to-day client workstreams and cross-functional execution
  • Lead multi-channel programs including media relations, events, partnerships

Job Description

Responsibilities

  • Oversee day-to-day client workstreams, serving as the primary point of contact for assigned projects and driving the team to ensure timely execution of program elements
  • Lead, develop and execute integrated communications programs (e.g. including media relations/earned media, event management, talent/paid and earned influencer partnerships, brand collaborations, data-based storytelling, and social/PR content production oversight) in partnership with internal and external cross-functional teams.
  • Maintain current knowledge of trends, the competitive landscape, and confidently provide strategic point-of-views to the client
  • Be proactive, anticipate client needs and keep multiple workstreams moving
  • Present strategic recommendations and ongoing updates / counsel to key internal and external stakeholders, building strong client relationships and trust
  • Cultivate and foster relationships with key traditional and new media contacts in the consumer space
  • Identify and tap into cultural trends and conversations to uncover proactive storytelling/newsjacking opportunities and fuel earned-first creative concepts
  • Oversee and develop high-quality written materials, showcasing strong writing and storytelling skills
  • Oversee junior team members' work on assigned accounts, providing guidance and mentorship to support their professional development and to ensure high-quality work output for clients
  • Willing and able to fuel and implement fresh thinking, push boundaries, and experiment - always looking for the “new” factor for our clients

Requirements

  • 10-12 years of experience in consumer PR and communications (working on integrated communications/marketing programs required)
  • Experience working on a variety of large brands within the consumer category
  • Prior experience in PR, consumer communications strategy, social and influencer strategy, brand partnerships and large-scale event activations
  • Creative storytelling skills coupled with a deep understanding on how to package a modern earned story that fits how we consume information today
  • Deep understanding of developing traditional and new media strategies and strong traditional and new media relationships
  • Ability to manage multiple short- and long-term programs and deliverables simultaneously
  • Excellent communication and writing skills
  • Experience being the main client point of contact and engaging mid- to senior-level clients
  • Experience mentoring and developing junior team members
  • Entrepreneurial mindset

Benefits

  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Lifestyle Spending Account
  • Paid Parental Leave
  • Commuter Benefits
  • New Business Referral Bonus
  • Employee Referral Bonus
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Day One Agency

An independent creative communications agency building legacy through relevance.Fast Company's 2025 and 2024 Most Innovative Companies. Ad Age's 2024 A-List. PRWeek's Outstanding Midsize Agency 2025, 2024, and 2023.

Founded in 2014
New York, New York, USA
241 employees (131 in marketing)

Salaries

Posted range

$160K/yr – $190K/yr

Taken straight from the job posting.

See all Day One Agency salaries

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VP, Integrated Communications

Day One Agency · New York City, NY · Hybrid