Vice President, Video Investment

Philadelphia, PA (On-site)

$75K/yr – $108K/yrSenior Level10+ years expFull time

Posted 2 hrs ago

Job Summary

Own and optimize video investment across client accounts from proposal through post-buy analysis, while leading a team and building strong client relationships.

  • Lead video investment strategy and activation across multiple accounts
  • Manage deliverables and client/partner relationships
  • Collaborate with Strategy, Planning, Analytics to develop investment solutions

Job Description

Responsibilities

  • Lead video investment and activation across multiple client accounts, from proposal development through campaign execution, optimization, and post-buy analysis.
  • Own the quality, accuracy, and timeliness of client deliverables and investment recommendations.
  • Partner with Strategy, Planning, Analytics, and other agency teams to develop effective video investment solutions.
  • Support new business efforts, including pitch strategy, proposals, and video investment plans.
  • Identify opportunities to improve processes, tools, data integrity, and ways of working across the Video Investment team.
  • Maintain strong relationships with clients, media partners, vendors, and internal stakeholders.
  • Stay current on evolving video platforms, technology, data and content and identify opportunities to apply them to client business.
  • Lead, coach, and develop team members while effectively managing priorities and delegating work.
  • Present recommendations, strategies, and results clearly to senior clients and internal stakeholders.
  • Participate in forecasting, business planning, and other strategic initiatives.

Requirements

  • 10+ years of media buying, investment, or activation experience, with significant video experience.
  • 3+ years of digital video experience, including CTV, OLV, OTT, Mobile, and/or Addressable.
  • Experience across National and Local Video.
  • Experience in the Retail and/or CPG space.
  • 3+ years managing client and external partner relationships.
  • 2+ years of people management experience.
  • Strong knowledge of media investment and digital buying tools, including Mediaocean/Prisma, Spectra/MediaBank, DSPs, ad servers, and verification platforms.
  • Strong communication, presentation, analytical, and organizational skills.
  • Ability to manage multiple priorities and operate effectively in a matrixed environment.
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Publicis Health Media

Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

Founded in 2012
Philadelphia, Pennsylvania, USA
800 employees (170 in marketing)

Salaries

Posted range

$75K/yr – $108K/yr

Taken straight from the job posting.

See all Publicis Health Media salaries

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Vice President, Video Investment

Publicis Health Media · Philadelphia, PA · On-site