Vice President of Marketing & External Relations (Freeborn Mower Electric Cooperative - Albert Lea, MN)

Albert Lea, MN (Hybrid)

$120K/yr – $160K/yrSenior Level7+ years expFull time

Posted 1 day ago

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Job Summary

Own FMEC’s strategic external affairs and member experience across communications, energy solutions and key accounts, while guiding public-facing teams, brand and government relations to strengthen member trust and drive community economic development.

  • Oversee member communications, brand and external relations
  • Lead energy programs and key accounts while advancing member experience

Job Description

Responsibilities

  • Strategic Leadership & Member Experience
  • Provide executive leadership for FMEC’s communications, marketing, member services, energy solutions, key accounts and external relations functions
  • Develop strategies that strengthen member trust, improve service accessibility and support FMEC’s commitment to safe, reliable and affordable electric service
  • Lead public-facing teams and programs, including member communications, account support, billing, energy solutions, key account engagement and member-impacting technology improvements
  • Establish performance measures to evaluate program effectiveness, member engagement and service improvements
  • Communications & External Relations
  • Oversee FMEC’s brand, member communications, media relations, public messaging and community engagement efforts, including communications during major outages or member-impacting initiatives
  • Represent FMEC with members, board members, elected officials, policymakers, community leaders, industry partners and other external stakeholders
  • Support government relations activities in coordination with MREA, NRECA and Dairyland Power Cooperative
  • Monitor legislative, regulatory and industry developments affecting FMEC and advise leadership on related risks, opportunities and member impacts

Requirements

  • Bachelor’s degree in business, marketing, communications, public policy, or related field required; advanced degree preferred
  • Minimum of seven (7) years of progressively responsible experience in marketing, communications, member/customer service, external affairs, energy programs or a related field, including at least three (3) years of leadership experience
  • Electric cooperative, utility or related industry experience preferred
  • Executive-level leadership experience with the ability to guide teams, programs and organizational priorities
  • Strong understanding of marketing, communications, member engagement and public relations strategies
  • Demonstrated ability to guide an organizations digital presence, including website content, social media strategy, email communications, digital advertising and online member engagement
  • Knowledge of electric utility programs, including energy efficiency, load management and distributed generation
  • Ability to build effective relationships with members, employees, board members, policymakers, community partners and industry organizations
  • Strong strategic planning, decision-making and problem-solving skills
  • Excellent written, verbal and presentation skills, including the ability to represent FMEC in public and professional settings

Preferred

  • Advanced degree preferred
  • Electric cooperative, utility or related industry experience preferred

Benefits

  • Health and Dental insurance + employer HSA contribution
  • Life insurance
  • Generous 401(k)
  • Paid Vacation, Sick and Holiday time
  • Robust Wellness Program
  • Hybrid work option; 1 day/week work from home
  • VoliPay (Volunteer Program)
DAIRYLAND POWER COOPERATIVE logo

DAIRYLAND POWER COOPERATIVE

Providing safe, reliable, sustainable and affordable electricity for its cooperative members is the goal of Dairyland Power Cooperative. Headquartered in La Crosse, Wis., Dairyland employs about 550 people in the region. As a Touchstone Energy Cooperative, Dairyland operates its business under the guidance of the cooperative principles and holds true to four core values: innovation, accountability, integrity and commitment to community.Dairyland is a generation and transmission cooperative (G&T) which provides the wholesale electrical requirements and other services for 24 electric distribution cooperatives and 17 municipal utilities in the Upper Midwest. In turn, these cooperatives and municipals deliver the electricity to consumers--meeting the energy needs of more than half a million people.Dairyland’s generating resources include coal, solar, wind, natural gas, hydro and biogas. Dairyland delivers electricity via nearly 3,200 miles of transmission lines and 300 substations located throughout the system’s 44,500 square mile service area that encompasses 62 counties in four states (Wisconsin, Minnesota, Iowa and Illinois). Please visit www.dairylandpower.com for more information on Dairyland Power Cooperative and its facilities.

Founded in 1941
La Crosse, Wisconsin, USA
461 employees (7 in marketing)

Traffic Signals

Monthly Visitors
6.1K
Traffic Source Mix
Search
27.5%
Direct
48.1%
Referral
6%
Social
16.9%
Paid
1.4%

Headcount Trend

Current headcount: ~461

Marketing Team

Marketing Team Size
7 (2% of company)
Median Tenure
10.3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Grant, 2 years ago

Funding History

  • Sep 2024
    Grant