Own brand-building for a physician-first healthcare platform, turning clinical credibility into a trusted, founder-led narrative while scaling a multi-channel thought leadership and community engine that connects clinicians, industry, and patient access.

• Brand & Community: Define and evolve the DocUpdate brand as the company scales
• Clinical Trust: Build a culturally relevant healthcare brand clinicians genuinely want to be associated with
• Messaging & Credibility: Shape messaging across every touchpoint while preserving trust and clinical credibility
• Voice & Founder Brand: Build a strong physician founder brand and turn us into influential physician-founder voices in healthcare
• Content Engine: Create a scalable content engine around founder insights, physician advocacy, innovation, and access to care
• Thought Leadership: Develop high-impact strategy across social channels, podcasts, press, speaking engagements, and video
• Audience Engagement: Expand and strengthen the DocUpdate physician community and advisory network
• Acquisition & Growth: Own clinician acquisition strategy across paid, organic, partnerships, referrals, and lifecycle marketing
• Cross-Functional Collaboration: Work with team to scale physician acquisition efficiently while maintaining brand quality and trust
• Experiments & Channels: Provide ideas for experimentation across channels including Meta, LinkedIn, Google, creator partnerships, podcasts, newsletters, events, and emerging platforms

• 7+ years in marketing, brand, growth, or community leadership
• Experience building culturally relevant brands with passionate communities
• Proven success leading multi-channel acquisition and growth
• Strong background across: Paid media; Organic social; Influencer strategy; Community building; Lifecycle marketing; Content strategy; Experiential/events; Product launches
• Experience scaling consumer, membership, creator-led, or community-driven brands
• Exceptional communication and storytelling instincts
• Strong creative judgment and brand taste
• Analytical enough to understand performance metrics without becoming purely performance-driven

• Ideal Background You may come from: - A high-growth consumer brand - A membership/community company - A modern wellness or lifestyle brand - A creator-led media brand - A disruptive SaaS company known for storytelling and product marketing - A healthcare company that broke through culturally, not just commercially
• Bonus points if you have experience marketing to physicians or highly credentialed professional audiences.
• You are extremely detail-oriented, creative and commercially minded, obsessed with brand, and a strong operator who executes as well as strategizes
• You’re personable and relationship-driven, comfortable moving fast without sacrificing quality
• You’re naturally curious about healthcare, culture, technology, and human behavior

• Healthcare: Medical, dental, and vision coverage for you and your dependents + on-demand healthcare concierge
• HSA, FSA & DCFSA: Pre-tax savings options with monthly employer contributions to HSA
• Coverage & Protection: 100% paid disability and life/AD&D insurance
• Flexible Time Off: Flexible vacation policy
• Parental Leave: Paid parental leave after 6 months
• Your Work, Your Way: Remote-friendly with optional in-person collaboration
• Home Office Setup: Gear shipped for a comfortable workspace
• 401(k): Tax-advantaged savings with company match