Technical Marketing Content Writer

USA (Remote)

Salary Not AvailableMid LevelContract

Posted 3 months ago

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Job Summary

Lead content that strengthens industrial B2B SEO and converts readers into leads by turning technical details into high-quality, marketing-focused material.

  • Must-have: proven B2B marketing or technical writing in industrial equipment
  • Standout: ability to balance technical accuracy with marketing impact
  • Standout: autonomous with strong interview and research skills

Job Description

Responsibilities

  • Develop high-quality content that supports the client’s digital marketing strategy, increases organic visibility, and drives conversions across product lines.
  • Translate SEO recommendations, technical documentation, and internal notes into cohesive, high-quality content
  • Write and optimize: Blog articles (educational and SEO-focused) - Landing pages (conversion-focused) - Case studies
  • Conduct interviews with internal SMEs as needed
  • Apply SEO and AEO best practices across all content
  • Align messaging with different stages of the marketing funnel
  • Proactively suggest content improvements and opportunities
  • Meet deadlines with minimal oversight

Requirements

  • Proven experience in B2B marketing or technical writing, with strong preference for experience in: Industrial air compressors - Compressed air systems - Related industrial equipment (pumps, vacuums, fluid systems)
  • Ability to balance technical accuracy with marketing effectiveness
  • Familiarity with SEO-driven content strategies
  • Strong research and interviewing skills
  • Highly autonomous with strong communication skills
  • Ability to add value beyond basic execution (insight, structure, clarity)
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Compose.ly

4.2 Glassdoor

Compose.ly is a content-first SEO agency on a mission to create high-quality content that increases traffic and drives business results. Since our founding in 2016, we have powered content production and SEO strategies for hundreds of companies, including MyFitnessPal, GetYourGuide, WebMD, and TheRealReal.We attract and hire only the top 1% of writer applicants to our community and connect them to the right clients, thanks to our one-of-a-kind recruitment process. Once accepted, our writers receive ongoing training to ensure the content they create is unique, on-brand, and SEO-friendly.Our team has developed a proven process that quickly identifies areas for content improvement and builds personalized writer teams to reach our clients' KPIs. Whether it's increasing traffic, rankings, or leads, our expertise makes us the perfect partner for creating quality content that drives direct business growth.

Founded in 2016
Seattle, Washington, USA
177 employees (146 in marketing)
77% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
77.3K
Monthly Google Ads Budget
$251.6K
Traffic Source Mix
Search
34.9%
Direct
56.1%
Referral
6.5%
Social
1.4%
Paid
0.8%

Headcount Trend

Current headcount: ~178

Marketing Team

Marketing Team Size
132 (75% of company)
Median Career Experience
7 years
Median Tenure
1.7 years
Marketing Roles Posted (Last 30 Days)
8