Responsibilities

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, and TikTok to boost brand visibility and engagement.
• Create, curate, and schedule engaging content including images, videos, stories, and written posts that align with brand voice and marketing objectives.
• NO AI driven content
• Create social media takeover with players
• Highlight brand aesthetics
• Capture high-quality photographs and videos that showcase products, events, team activities, and brand stories to be used across digital channels.
• Monitor social listening tools to track brand mentions, industry trends, and competitor activities; leverage insights to refine content strategies.
• Manage social media advertising campaigns using Facebook Ads Manager and other advertising tools to target specific audiences effectively.
• Utilize analytics tools like Google Analytics and platform-native insights to measure performance metrics; prepare reports to inform ongoing strategies.
• Engage actively with followers by responding to comments, messages, and reviews in a timely manner to foster community relationships.

Requirements

• Proven experience in social media management with a strong portfolio demonstrating successful campaigns across multiple platforms.
• Proficiency in photography techniques including composition, lighting, editing (using Adobe Photoshop and Lightroom), and video editing skills are essential.
• Hands-on experience with social listening tools like Hootsuite or Buffer for scheduling posts and monitoring engagement metrics.
• Knowledge of SEO best practices, keyword research, web analytics (Google Analytics), and digital marketing strategies to optimize content reach.
• Must be comfortable overseeing social media content and contributing to social media campaigns.
• Must Live in LOS ANGELES, CA and able to commute.
• Must be able to commute and work as needed in-person.

Preferred

• Familiarity with graphic design software such as Adobe Illustrator and Adobe Creative Suite is highly desirable.
• Experience managing paid advertising campaigns on Facebook Advertising or similar platforms is a plus.
• Strong relationship management skills with the ability to collaborate cross-functionally within marketing teams or external agencies.
• Excellent proofreading skills ensuring all content is polished before publication.