Sr. Manager, Corporate Communications

New York City, NY (Unknown)

$108K/yr – $180K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

Job Summary

Own and shape Macy’s external communications and brand/product storytelling, lead media relations and executive media training, manage crisis response, and direct strategic partnerships and campaigns across markets.

  • Own strategy for brand and product communications and media outreach
  • Lead crisis management and executive media training
  • Coordinate with External Communications Team and budgeting

Job Description

Responsibilities

  • Enhance the company’s storytelling to showcase why Macy’s is a leading brand and retail innovator.
  • Develop and execute short- and long-term strategies for key company initiatives involving brand and product such as new partnerships and collaborations, expansions, and consumer campaigns and activations to generate positive media coverage.
  • Build and maintain strong, productive relationships with traditional and non-traditional media contacts, focusing on national and priority media markets across all regions.
  • Create and edit press materials and media advisories, manage new media content development, and pitch stories for ongoing placements.
  • Cultivate strong relationships with internal and external leadership, including company executives, brand and product leadership, civic partners, and non-profit organizations.
  • Provide media training for spokespeople, focusing on thought leadership for key company executives to represent Macy’s nationally and in their respective markets.
  • Manage complex, fast-moving, and unexpected communications challenges and media interactions effectively.
  • Collaborate with the External Communications Team to recap media results quarterly and by project.
  • Review internal and external communications materials to ensure alignment with the organization's overall mission and goals.
  • Assist in managing the budget for the brand and product communications pillar.

Requirements

  • A bachelor’s degree or equivalent work experience in a related field
  • 5+ years of experience in public relations, media relations, communications, or a related field
  • Able to work a flexible schedule based on department and company needs
  • Provide on-site support for key enterprise events; on weekends and national holidays as needed
  • Able to travel occasionally throughout the region

Preferred

  • Prior retail experience a plus
  • Established contacts with consumer and business media outlets are highly desirable

Benefits

  • Merchandise discounts
  • Performance-based incentives
  • Annual merit review
  • Employee Assistance Program with mental health counseling and legal/financial advice
  • Tuition reimbursement
  • Access the full menu of benefits offerings here.
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Macy's

3.4 Glassdoor

Macy's is America’s store for life. The largest retail brand of Macy's, Inc. (NYSE:M) delivers quality fashion at affordable prices to customers at approximately 640 locations in 43 states, the District of Columbia, Puerto Rico, and Guam, as well as to customers in more than 100 international destinations through leading e-commerce site macys.com. Macy's inspires fashion exploration and discovery through the most desired family of exclusive brands for her, for him, for the home, and via our dynamic mobile and social platforms. We know the power of celebration, demonstrated through decades of memorable experiences created during Macy's 4th of July Fireworks® and Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows, and celebrity appearances. Macy's flagship stores – including New York City’s Herald Square – are internationally renowned and preeminent destinations for tourists. With the collective support of our customers and employees, Macy's builds community and helps make a difference in every market we serve, supporting local and national charities by giving nearly $50 million each year, plus 146,000 hours of volunteer service. For more than 160 years, Macy’s has, and continues to, make life shine brighter for our customers, colleagues, and communities.

New York, New York, USA
80K employees (6,853 in marketing)
56% recommend to a friend
62% CEO approval

Salaries

Posted range

$108K/yr – $180K/yr

Taken straight from the job posting.

See all Macy's salaries

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Sr. Manager, Corporate Communications

Macy's · New York City, NY · Unknown