Responsibilities

• Design compelling, on-brand direct mail campaigns that grab attention and motivate response
• Develop visual assets for additional channels such as email, digital advertising, and social media, to ensure a cohesive and integrated brand experience
• Collaborate with marketing strategists and subject matter experts to conceptualize creative campaigns that align with business objectives and target audience insights
• Translate marketing strategies into clear, effective, and visually appealing layouts that break through the clutter, maximize response, & drive conversion rates for our clients
• Present creative concepts with recommendations to internal and external clients, including creative rationales for design choices and its expected impact on performance.
• Prepare and deliver print-ready and digital files, ensuring accuracy, quality, and consistency across all channels and formats
• Stay current with design trends, direct mail innovations, and emerging technologies to continually elevate creative
• Test and iterate designs based on performance analytics and feedback, optimizing for audience engagement and conversion
• Maintain organized creative files, templates, and documentation of design processes and workflows
• Review final productions for errors and ensure the final material reflects the specifications received

Requirements

• Bachelor’s degree in Graphic Design, Visual Communications, or a related field (or equivalent professional experience)
• 10+ years of experience in graphic design, with a strong portfolio showcasing direct mail, print production skills, and multichannel campaign work (DM, EM, Landing Pages, Display Ads)
• Experience in data-driven design and personalized direct mail tactics and testing
• Expert in Adobe Creative Suite (InDesign, Photoshop, Illustrator); experience with email and digital ad platforms a plus (Figma, Designmodo, After Effects, or Basic HTML); must also be proficient in Microsoft Office (PPT, Word, Excel)
• Strong understanding of principles of layout, typography, color theory, and print production processes
• Excellent communication and collaboration skills; ability to work effectively with cross-functional teams, and present to Senior Leadership and clients
• Demonstrated creativity, originality, and a strategic approach to solving marketing challenges through design
• Self-motivated, curious, detail-oriented, brand steward, and able to manage multiple projects and deadlines in a fast-paced environment
• Knowledge of HTML/CSS or email design best practices
• Knowledge of UX design best practices

Preferred

Benefits

• Comprehensive benefits program including Medical, Dental, Vision
• 401k with matching
• Flexible PTO
• Short and Long Term Disability
• Unique opportunity to become an Employee Owner through our ESOP program!