Responsibilities

• Write copy for integrated campaigns, launches, and brand initiatives from brief through delivery, with guidance from a Lead Copywriter.
• Develop creative concepts, headlines, taglines, product stories, and other customer-facing copy across channels; contribute to campaign platforms and messaging architectures.
• Apply and help evolve voice, tone, and messaging principles that create a connected customer experience and strengthen Rivian’s brand distinctiveness.
• Partner with art directors, designers, creative leads, strategists, producers, and cross-functional stakeholders to turn briefs into compelling, strategically grounded work.
• Translate Rivian’s mission, products, technology, and customer experience into language that is clear, inviting, differentiated, and on-brand.
• Write across a range of formats and audiences, including website, email, newsletters, social, retail, CRM, film and video, experiential, and launch materials.
• Extend creative ideas across touchpoints, balancing consistency with the needs of each audience, channel, and moment.
• Contribute to briefs, creative approaches, and go-to-market narratives by bringing a clear perspective on the customer, the product, and the business challenge.
• Research unfamiliar subjects, work closely with subject matter experts, and build deep product understanding to communicate with accuracy and confidence.
• Present creative thinking to internal partners and stakeholders, articulate the rationale behind the work, and respond constructively to feedback.

Preferred

• Experience with automotive, mobility, technology, sustainability, or mission-driven brands is a plus.

Benefits

• The salary range for this role is $78,700 to $98,400 for Irvine, California based applicants. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee’s position within the salary range will be based on several factors including, but not limited to, specific competencies, relevant education, qualifications, certifications, experience, skills, geographic location, shift, and organizational needs.
• We offer a comprehensive package of benefits for full-time and part-time employees, their spouse or domestic partner, and children up to age 26, including but not limited to paid vacation, paid sick leave, and a competitive portfolio of insurance benefits including life, medical, dental, vision, short-term disability insurance, and long-term disability insurance to eligible employees. You may also have the opportunity to participate in Rivian’s 401(k) Plan and Employee Stock Purchase Program if you meet certain eligibility requirements. Full-time employee coverage is effective on their first day of employment. Part-time employee coverage is effective the first of the month following 90 days of employment. More information about benefits is available at rivianbenefits.com.