Responsibilities

• Own complex analyses across customer behavior, campaign performance, and business trends to identify strategic growth opportunities.
• Proactively diagnose shifts in acquisition, retention, engagement, and lifetime value, clearly articulating drivers and business implications.
• Develop hypotheses, structure analyses, and independently drive insights from ambiguous business questions.
• Identify emerging trends and translate them into actionable recommendations for leadership.
• Serve as a key analytical partner to leaders across CRM, Digital Marketing, Brand Marketing, Merchandising, Finance, and Customer Analytics.
• Influence marketing and customer strategy through data-driven recommendations and scenario analysis.
• Evaluate the effectiveness of marketing investments and provide clear guidance on optimization opportunities.
• Design and enhance scalable dashboards, scorecards, and reporting frameworks that support strategic decision-making.
• Ensure reporting is not only accurate and automated, but also aligned to business outcomes and decision needs.
• Identify gaps in measurement and proactively propose improvements to customer and marketing analytics frameworks.

Requirements

• Bachelor’s degree in Business, Marketing, Economics, Statistics, Data Analytics, or a related field.
• 3–5+ years of experience in marketing analytics, customer analytics, business intelligence, consulting, or a related analytical role.
• Strong experience working with large, complex datasets and translating them into business insights.
• Advanced proficiency in Excel and presentation platforms (PowerPoint, Keynote, Canva, etc.)
• Experience with data visualization tools such as Tableau, Power BI, or Looker.
• Strong understanding of digital marketing, customer lifecycle analytics, and retail business dynamics.
• Think Strategically: You don’t just answer questions—you define the right questions and connect insights to business strategy.
• Lead Through Insight: You influence decisions by bringing a clear point of view backed by rigorous analysis.
• You Own the Problem: Take full responsibility for ambiguous problems and drive them from question to recommendation.
• Communicate with Impact: You tailor your message to senior audiences and make complex ideas simple, clear, and actionable.

Benefits

• - Health care benefits (including medical, vision, and dental); wellness benefits; 401(k) retirement benefits; life and disability insurance; employee stock purchase program; paid time off; paid sick leave; and parental leave and benefits.
• - Paid Time Off, paid sick leave, and holiday pay vary by job level and type, job location, employment classification (part-time or full-time / exempt or non-exempt), and years of service. For additional information, please click here .