Responsibilities

• Partner with American Express, agencies and Delta Marketing teams to lead the implementation, measurement and optimization of direct mail and targeted landing page channels
• Responsible for day-to-day channel management, including campaign timing, project managing assets, monitoring performance and product profitability
• Lead briefing and creative development of campaigns and manage agency partner
• Collaborate with internal and external teams and successfully plan and deliver on large scale/high priority campaigns on time and within budget
• Influence channel marketing strategy in conjunction with key partners and stakeholders
• Utilize strong analytical skills to assess performance by extracting and evaluating complex data and turning it into concise and actionable recommendations
• Communicate with senior leadership, both inside and outside of the organization, about marketing initiatives and channel performance

Requirements

• Is at least 18 years of age and has authorization to work in the United States.
• Possesses a high school diploma, GED, or high school equivalency.
• Embraces diverse people, thinking, and styles.
• Consistently prioritizes safety and security of self, others, and personal data.
• Minimum of 2 years related work experience
• Experience in developing marketing channel strategies, project plans and executing them within budget, on time, and to positive results
• Ability to balance tactical project management with strategic thinking/approach
• Must have excellent interpersonal skills with the ability to work collaboratively across internal and external teams
• Must be results-oriented, proactive, highly organized and have strong attention-to-detail
• Must be comfortable with continuously changing opportunities and priorities

Preferred

• Experience leading and project managing cross-divisional projects is strongly preferred
• Experience developing creative assets on either the agency or client side is highly preferred
• Direct marketing and/or digital (direct mail, email, landing page creative development, digital banners etc.) channel experience is preferred

Benefits

• Competitive salary, industry-leading profit sharing program, and performance incentives
• 401(k) with generous company contributions up to 9%
• Paid time off including vacation, holidays, paid personal time, maternity and parental leave
• Comprehensive health benefits including medical, dental, vision, short/long term disability and life benefits
• Family care assistance through fertility support, surrogacy and adoption assistance, lactation support, subsidized back-up care, and programs that help with loved ones in all stages
• Holistic Wellbeing programs to support physical, emotional, social, and financial health, including access to an employee assistance program offering support for you and anyone in your household, free financial coaching, and extensive resources supporting mental health
• Domestic and International space-available flight privileges for employees and eligible family members
• Career development programs to achieve your long-term career goals
• World-wide partnerships to engage in community service and innovative goals created to focus on sustainability and reducing our carbon footprint
• Business Resource Groups created to connect employees with common interests to promote inclusion, provide perspective and help implement strategies