Social Strategist

New York, USA (Hybrid)

$50K/yr – $70K/yrMid Level2+ years expFull time

Posted 3 months ago

Job Summary

Own and execute social content and community management for a boutique agency, turning brand voice into LinkedIn and short-form content while coordinating with strategy, creative, and analytics.

  • Own end-to-end social content creation, posting, and community engagement.
  • Must-have: 2-3 years in community management and content strategy.
  • Standout: Experience coordinating with strategy, creative, and analytics teams.

Job Description

Responsibilities

  • Leads social content process from conceptualization to final creative production and deployment
  • Create and present content calendars including in-feed and Stories
  • Manage execution and posting of all social assets
  • Maintain active community presence by engaging with users in comments and DMs
  • Manage timelines as it pertains to content calendar development, execution and reporting
  • Occasionally attend in-person brand events for the capture and posting of content on brand channels
  • Translates brand positioning and social voice into compelling content for social platforms
  • Develop and manage LinkedIn content including executive visibility, thought leadership
  • Draft, schedule and publish LinkedIn posts for client executives ensuring alignment with brand voice, industry trends and platform best practices
  • Suggest strategic optimizations based on client needs, performance data, or emerging trends in the social space

Requirements

  • Bachelor’s degree
  • 2-3 years community management and content strategy experience. Ability to demonstrate/provide examples of said experience.
  • Proficient in social media, particularly Instagram and TikTok. Bonus if you’d describe yourself as “chronically online”
  • Strong writing skills with a keen eye for design, understands nuances of copywriting and design for different social platforms and audiences
  • Ability to identify and creatively adapt relevant social media and pop culture trends for brand content
  • Curious, creative, passionate about digital and social media
  • Excellent interpersonal communication skills
  • Ability to operate both analytically and creatively with acute attention to detail when managing tasks
  • Flexible, pro-active, and open-minded work style; ability to work productively in a team as well as independently

Preferred

  • Experience with Influencer Marketing is preferred but not required.
  • Bonus if you’d describe yourself as “chronically online”
DEVRIES GLOBAL logo

DEVRIES GLOBAL

3.9 Glassdoor

DeVries Global is a boutique agency with a global view that lives at the intersection of life and style. We uniquely combine the substance, sophistication, and scale of a large agency with the premium, high-touch style and sensibility of a boutique. For 45 years, we’ve thrived on making mass brands matter and niche brands notable, across all major lifestyle categories including CPG, beauty, fashion, home, retail, travel, food & beverage, health & wellness, and wine & spirits. With culture as our compass, we exist to help brands solidify their “IT” factor in modern-day life and then make them shine with influential forces of public opinion. Our brand marketing, consumer, product, and corporate experience is backed by every functional expertise you would expect from a leading communications firm. With an HQ in New York City, our global footprint includes offices in Beijing, Berlin, Hong Kong, London, Shanghai, Singapore, and Taipei.

Founded in 1978
USA
198 employees (35 in marketing)
75% recommend to a friend
74% CEO approval

Salaries

Posted range

$50K/yr – $70K/yr

Taken straight from the job posting.

See all DEVRIES GLOBAL salaries

Marketing Team

Marketing Team Size
22 (11% of company)

Traffic Signals

Monthly Visitors
2.1K
Traffic Source Mix
Search
35.2%
Direct
43.6%
Referral
5.6%
Social
14.2%
Paid
1.3%

Headcount Trend

Current headcount: ~198
DEVRIES GLOBAL logo

Social Strategist

DEVRIES GLOBAL · New York, USA · Hybrid