Responsibilities

• Content execution: Develop, plan, create and schedule content for the Siemens EDA and Siemens Software social media accounts.
• Copywriting: Write clear, engaging social media copy that explains our engineering innovations to our followers.
• Visual content creation: Produce high-quality graphics and short-form videos for social platforms using Canva, InDesign, and Premiere Pro.
• Platform coordination: Use Sprinklr to schedule global content, manage the digital asset library, and track performance metrics to help improve our social reach.
• Audience research: Support the development of audience personas and messaging by researching industry trends and the interests of the semiconductor engineering community.
• Performance reporting: Monitor social media metrics to track engagement, reach, and audience growth. You will provide regular reports and data-driven suggestions to help optimize our social media strategy.
• Community management: Manage daily community interactions by responding to comments and fostering conversations across our social channels.
• Employee advocacy: Support our internal advocacy programs by providing employees with the content and tools they need to share Siemens stories with their own networks.

Requirements

• Bachelor’s degree in communications, marketing, social media, English, video production, or a related field and two years of experience
• Strong technical communication and content creation skills
• High attention to detail and ownership

Preferred

• Familiarity with AP style
• An interest in or experience with the semiconductor or software industries.
• Comfortable appearing on camera to explain technical concepts and share company stories