Responsibilities

• Create Engaging Content
• Create and edit short-form video, photography, Reels, TikToks, Stories, and other social-first content, including on-site at restaurant locations.
• Manage the content calendar and publish across active channels with the right format and timing for each platform.
• Track trends, platform shifts, and competitive activity — and contribute ideas for campaigns, promotions, and always-on brand moments.
• Grow Our Community
• Monitor and respond to comments, DMs, and brand mentions in a timely, on-brand voice.
• Identify opportunities to source and amplify user-generated and creator content.
• Surface guest feedback and emerging conversations — and escalate issues when needed.
• Keep Campaigns Moving
• Support agency-led influencer, UGC, and paid social efforts through coordination, content review, approvals, and deliverable tracking.
• Keep assets, timelines, and communication organized so nothing falls through the cracks.
• Track key social metrics and share learnings to help inform what we make next.
• Additional Responsibilities
• Assist with special projects and other designated activities as assigned.
• Perform other related duties and responsibilities as assigned.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field — or equivalent experience
• 2–3 years of social media experience for a consumer-facing brand; restaurant, food, retail, or lifestyle experience is a plus.
• Strong short-form video and photo skills — you can create content, not just coordinate it.
• You know how the platforms actually work — formats, algorithms, and what makes content perform.
• A sharp written voice and the ability to write on-brand captions quickly and consistently.
• Good community instincts: warm, responsive, and able to judge when to escalate.
• Strong organization and follow-through across multiple projects and deadlines.
• A portfolio of social content you’re proud of.
• Nice to have: paid social exposure, influencer or creator coordination, or restaurant/QSR brand experience.
• 1. Communication a. Requires ability to communicate effectively in English both verbally and in writing.

Preferred

• Nice to have: paid social exposure, influencer or creator coordination, or restaurant/QSR brand experience.