Social Media Marketing Specialist

Houston, TX (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

Job Summary

Own social media strategy and execution across channels, aligning brand messages with product stories and community interactions.

  • Social content creation, scheduling, and community engagement across channels to translate brand messages into posts, stories, and conversations.
  • Analytics-driven optimization and performance reporting to continuously improve reach and engagement.
  • Cross-functional collaboration with Marketing, Product, and Customer Success to ensure cohesive storytelling and alignment with demand-generation goals.

Job Description

Responsibilities

  • planning and executing social media campaigns across key channels
  • creating and scheduling engaging content
  • monitoring performance using analytics tools
  • collaborate with marketing, product, and customer success teams to translate brand and product messages into compelling posts, stories, and community interactions
  • content ideation and drafting
  • asset coordination
  • community management
  • social listening
  • performance reporting
  • continuous optimization based on data and industry trends

Requirements

  • Strong foundation in Social Media Marketing and Digital Marketing, including campaign planning, platform best practices, and analytics-driven optimization
  • Proven skills in Social Media Content Creation and broader Marketing, with the ability to craft clear, on-brand, and visually aligned content for multiple channels
  • Excellent Communication skills, including concise written communication, cross-functional collaboration, and professional community engagement
  • Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced, on-site environment

Preferred

  • familiarity with basic design or creative tools
  • comfort working with templates and brand guidelines
  • understanding of or interest in the multifamily, real estate, or property technology space
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Lineups.io

Lineups.io is redefining multifamily marketing with a platform designed so anyone can produce polished, on-brand content in minutes—without traditional design skills.Our guided creation tools, intelligent templates, and automated brand systems empower property teams to execute social, web, listings, and campaign tasks confidently and consistently. Paired with integrated asset management and portfolio-wide marketing oversight, Lineups reduces workload while elevating quality and accountability.Built for multifamily. Engineered for simplicity. Designed for real-world results.

Founded in 2016
Houston, Texas, USA
4 employees

Traffic Signals

Monthly Visitors
4.9K
Traffic Source Mix
Search
12.9%
Direct
83.5%
Paid
3.6%

Headcount Trend

Current headcount: ~4
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Social Media Marketing Specialist

Lineups.io · Houston, TX · On-site