Social Media Marketing Specialist

Seattle, WA (Hybrid)

$30/hr – $34/hrMid Level3+ years expFull time

Posted 4 months ago

Job Summary

Lead social media marketing for Cascade PBS, owning multiplatform promotion and data-driven audience growth.

  • Own social content across Facebook, Instagram, and YouTube with measurable impact.
  • Must-have: Three+ years managing social content and strong writing in a brand voice.
  • Standout: Collaboration with design and marketing teams to deliver distinctive assets.

Job Description

Responsibilities

  • Draft and schedule posts across social media channels in support of a variety of organizational priorities (programming, events, fundraising)
  • Track social media trends and best practices; identify new opportunities and adapt playbook
  • Use data and audience insights to sharpen strategy and demonstrate impact
  • Provide weekly audience insight reports and analysis
  • Engage audiences through active posting, conversation, and responses
  • Collaborate across marketing to deliver cohesive, multiplatform campaigns
  • Coordinate with Campaign Specialist on paid media amplification
  • Work closely with design and video teams to create distinctive, high-quality assets
  • Steward our social spaces – monitoring and moderating to ensure a positive audience experience
  • Maintain documentation of workflows, processes and policies

Requirements

  • Exceptional writing with the ability to adapt tone and style while maintaining a consistent brand voice
  • Approaches feedback with a constructive, solution-focused mindset
  • Strong knowledge of social media platforms, publishing best practices, and editorial standards
  • Ability to manage multiple priorities with focus, sound judgment, and composure
  • Effective collaboration and communication skills, with a focus on shared success
  • Excellent creative judgment and an audience-first mindset
  • Bachelor’s degree in marketing, communications, digital media or related field preferred; or equivalent experience
  • Three or more years managing social media content, particularly Facebook, Instagram and YouTube

Preferred

  • Bachelor’s degree in marketing, communications, digital media or related field preferred; or equivalent experience

Benefits

  • 11 paid holidays
  • 1 personal holiday
  • 21 of Paid Time Off (PTO) to start
  • Half-day Fridays during Summer
  • Company-matched 401(k) Retirement Plan that is fully vested immediately
  • Employer paid ORCA card
  • Employee Assistance Program (EAP)
  • Medical
  • Dental
  • Vision
Cascade PBS logo

Cascade PBS

Cascade PBS provides high-quality public television and independent regional news that entertains, informs, inspires and connects you to your community.

Founded in 1954
Seattle, Washington, USA
123 employees (53 in marketing)

Salaries

Posted range

$30/hr – $34/hr

Taken straight from the job posting.

See all Cascade PBS salaries

Marketing Team

Marketing Team Size
39 (32% of company)

Traffic Signals

Monthly Visitors
146.7K
Monthly Google Ads Budget
$39.1K
Traffic Source Mix
Search
32.4%
Direct
58.4%
Referral
5.2%
Social
3.3%
Paid
0.5%

Headcount Trend

Current headcount: ~123

Recent News

Cascade PBS logo

Social Media Marketing Specialist

Cascade PBS · Seattle, WA · Hybrid