Responsibilities

• The Social Media Marketing Intern assists with creating social media content, including graphics, videos, and copy, to enhance awareness of Royal Credit Union's products, services, brand, and mission.
• The Social Media Marketing Intern develops content for various marketing initiatives that aligns with our social media strategy and effectively engages audiences.
• Besides social media functions, the Social Media Marketing Intern also supports the overall Marketing team efforts across various campaigns and media channels.
• The Social Media Marketing Intern is a collaborative contributor who ensures marketing efforts are consistent, creative, and innovative.
• Create high-quality, engaging social media content (written, video, animated, or graphic) in collaboration with the Marketing team and other departments.
• Schedule and deploy content using social media management tools, maintain a content calendar, and ensure timely delivery across platforms.
• Assist in tracking and reporting key performance indicators, including engagement and production metrics, and input data into spreadsheets.
• Support paid social media campaigns through ideation, deployment, monitoring, and optimization, including A/B testing.
• Research trends, platforms, and competitors to inform strategy and provide recommendations for future content and engagement.

Requirements

• Enrolled at a University or Technical College throughout the length of the internship, pursuing a degree in Marketing, Digital Marketing, Social Media, Communications, or similar field.
• Must be bondable
• Understanding of major social media platforms including Facebook, Instagram, TikTok, Snapchat, YouTube, LinkedIn, and Pinterest.
• Ability to work independently and manage multiple deadlines in a fast-paced environment.
• Strong communication, organizational, and interpersonal skills with a willingness to learn and collaborate.
• Experience with marketing and graphic design tools such as Canva and Microsoft Office.
• Comfortable using digital tools and technologies, with a basic understanding of analytics and reporting

Preferred

• Experience working, volunteering, or participating on a team or club while balancing school work.