Social Media Manager at SALT XC | Chicago, IL | $90K/yr – $105K/yr

Social Media Manager

Chicago, IL (Hybrid)

$90K/yr – $105K/yrMid Level3+ years expFull time

Posted 5 months ago

Drive social strategy and day-to-day brand social management with playbook ownership, planning, and paid-media collaboration.

Own social strategy briefs, playbook ownership, calendar planning, deployment, and community risk reviews.
Must-have: 3+ years in community management or social strategy and experience across a brand with a following.
Standout: collaboration with paid media partners and producing actionable social insights.

SOCIAL STRATEGY: Create briefs/Content kick-off documents in partnership with strategy, media and creative partners
SOCIAL PLAYBOOK OWNERSHIP: Collaborate in the creation of, and own the day to day use and refinement of your brand’s social playbook.
SOCIAL PLANNING: Create and maintain social media content calendars based on your brand’s relevant passion points and cultural moments.
DEPLOYMENT: Upload legal-approved content to social channels and/or supports trafficking process
COMMUNITY MANAGEMENT: work with the social writer to oversee the brand’s social channels for strategic communications opportunities, and reviews inbound comments, questions and risks
SOCIAL INSIGHTS: Complete social media audits and competitive reports to help our brands stay ahead of our competitors
MEDIA INTEGRATION: Work with our media partners (P57) to own the paid-media relationship for your brand(s). Recommend media optimizations (in partnership with P57) as necessary, synthesize media data into actionable insights for future briefings
SOCIAL MEDIA EXPERTISE: You are a platform expert who ensures that the creatives, strategists, and brand partners around you understand how to operate in a constantly changing world of social media platforms, trends, and memes. You will collaborate with creative to ensure creative product is best in class, on brief and platform-appropriate
REPORTING: Collaborate with insights partner to create insightful and actionable social media reports

3+ Years experience in a community management, social strategy, or creative department in a related role.
A proven track record of managing brands with a significant following, ideally for a CPG or lifestyle brand.
A history of being able to work with creative teams and strategists, providing expertise and influencing the brand’s strategy online.
Proficient in creating presentations (PowerPoint or Keynote).
Experience with a social media management platform (i.e. Sprout Social) is required.
Excellent presentations skills and communication skills in a group environment.

A university or college diploma in marketing, advertising, or a related field is preferred.
Social listening experience is an asset.
A love and deep understanding of social culture, memes, and trends.
A passion for food and food marketing.