Responsibilities

• Own the brand's tone, copy, and storytelling across all social channels
• Write captions and social copy that reflect RA's voice (playful, warm, human)
• Guard brand consistency and elevate creative standards across every post
• Translate brand priorities into compelling narratives, visually and verbally
• Develop social-first concepts for product launches and brand moments
• Capture and edit short-form content (Reels/TikTok) with a strong visual POV
• Plan and produce scrappy, native content that feels real and unpolished-in-the-right-way
• Curate UGC and brand-adjacent content that aligns with RA's world
• Assist on content capture days and photoshoots; manage shot lists and BTS capture
• Maintain a daily/weekly content calendar aligned to launches, stories, and seasonal priorities

Requirements

• 5+ years of professional experience in social media, editorial, content, or digital storytelling
• Publish and manage social media content across platforms (Instagram, TikTok, Pinterest) and write captions and social copy reflecting RA's voice (playful, warm, human)
• Proficient in iPhone content creation and Reels/TikTok editing tools (CapCut preferred)
• Culturally plugged in; understands internet trends without chasing them
• Proactive communicator; thrives in a fast-moving, founder-led environment
• Organized, collaborative, solutions-oriented, and steady under pressure
• Hands-on — no job is too big or small
• Tools & Platforms • Instagram, TikTok, Pinterest • CapCut, Canva (Adobe Suite is a plus) • Later/Planoly or similar scheduling tools • Google Workspace + Slack • Shopify familiarity helpful but not required

Preferred

• Fashion, jewelry, beauty, lifestyle, or editorial background strongly preferred
• Adobe Suite is a plus

Benefits

• Competitive health, wellness, and supplemental insurance options
• 401(k) retirement plan
• Paid time off, sick days, and company holidays
• Commuter and transit benefits
• Employee discounts and product access
• Opportunities for growth, training, and development