Responsibilities

• Develop, schedule, and publish engaging, on-brand content across Instagram, Facebook, Twitter (X), YouTube, Discord, Reddit, Hoo.be, and TikTok.
• Work closely with the creative team to produce high-quality graphics, videos, reels, and interactive media tailored to each platform.
• Monitor and leverage trending content, memes, and cultural moments to create timely and viral-worthy posts.
• Assist in user-generated content (UGC) strategies to enhance brand authenticity.
• Actively engage with followers, responding to direct messages, comments, and brand mentions in a timely, brand-appropriate manner.
• Monitor discussions on Discord and Reddit, engaging with the community and moderating conversations.
• Identify and collaborate with influencers, brand ambassadors, and content creators to expand reach and engagement.
• Track and analyze performance metrics across platforms, providing actionable insights.
• Prepare and present quarterly metric decks that analyze social media performance, engagement trends, and content effectiveness.
• Assist in developing content calendars, campaign rollouts, and activations to align with marketing goals.