Responsibilities

• Platform management and strategy
• 2 posts per week on each of Instagram, TikTok, and Pinterest, scheduled via Later.com.
• Build and maintain a rolling content calendar aligned to seasonal marketing campaigns and booking windows.
• Plan content in advance so channels stay active during high-volume event periods.
• Community management and engagement
• Respond to comments and direct messages in a timely, on-brand way, routing event inquiries to the sales team.
• Engage proactively with vendors, planners, and partners in the San Francisco events community.
• Monitor tags, mentions, and reviews, and flag anything that needs a response from leadership.
• Reporting
• Short monthly recap: what performed, ideas to grow.

Requirements

• Demonstrated experience managing social accounts with measurable results — please share the accounts you've run and what you grew. Links required.
• Comfortable with native platform analytics and able to explain what the numbers mean, not just report them.
• Strong familiarity with Instagram, Pinterest and TikTok best practices, including current format and algorithm behavior.
• Working proficiency in photo and video editing (Adobe Creative Suite, Canva, CapCut, or similar). Portfolio of work you shot and edited yourself required.
• Excellent organizational skills and the ability to plan and schedule content well in advance.
• Able to shoot on-site in San Francisco.
• Passion for hospitality, events, and creative storytelling.
• Established freelancer with other clients.

Benefits

• Flexible schedule