Responsibilities

• Plan, write, and publish high-quality content for WeChat Official Account, Xiaohongshu, , and promotional materials.
• Develop engaging and creative copy for various social media platforms to enhance brand awareness.
• Ensure all content aligns with the company's branding and marketing strategy.
• Collaborate with the design and marketing teams to optimize content for different platforms.
• Track and analyze content performance and make recommendations for improvement.
• Stay up to date with trends in digital marketing, social media, and self-media content.
• '],

Requirements

• Bachelor’s degree in Marketing, Business, or a related field
• 1-2 years of experience in social media content creation, self-media writing, or related fields.
• Strong writing and editing skills, with the ability to craft compelling and engaging content.
• Experience in content publishing and marketing, with knowledge of audience engagement strategies.
• Proficiency in using WeChat Official Account, Xiaohongshu, and other relevant platforms.
• Ability to multitask and work efficiently in a fast-paced environment.
• Experience in SEO, digital marketing, or social media advertising is a plus.
• Bilingual in Mandarin Chinese and English, with strong communication skills to effectively support team operations and cross-functional collaboration.

Preferred

• Background in journalism, marketing, communications, or related fields.
• Familiarity with graphic design tools (e.g., Canva, Photoshop) or video editing is a plus.
• Experience in PR, branding, or corporate communications is a bonus.

Benefits

• Health insurance
• Paid time off