Responsibilities

• Own the daily management and execution of organic social media across all assigned channels.
• Publish content consistently according to the content calendar.
• Maintain an active posting schedule across platforms including Instagram, Facebook, TikTok, YouTube, LinkedIn, and emerging channels as appropriate.
• Optimize captions, hashtags, thumbnails, and posting times to maximize engagement.
• Ensure all published content aligns with the organization's branding, voice, compliance requirements, and marketing strategy.
• Stay informed on platform updates, algorithm changes, and industry best practices.
• Capture high-quality photo and video content throughout ARI clinics, events, physician interactions, procedures (when appropriate), patient education initiatives, testimonials, and daily operations.
• Travel to clinic locations to document authentic day-to-day activities.
• Develop creative concepts that showcase providers, staff, patient experience, regenerative medicine, and educational content.
• Film interviews, testimonials, behind-the-scenes footage, educational segments, and promotional content.

Requirements

• Experience creating content for social media platforms.
• Strong video shooting and editing skills.
• Proficiency with Adobe Premiere Pro, Final Cut Pro, CapCut, DaVinci Resolve, or equivalent editing software.
• Strong understanding of Instagram, TikTok, Facebook, LinkedIn, and YouTube best practices.
• Excellent storytelling and visual communication skills.
• Knowledge of current social media trends and emerging digital platforms.
• Ability to manage multiple projects simultaneously while meeting deadlines.
• Strong organizational and time management skills.
• Excellent interpersonal and communication skills.
• Comfortable working in clinical environments while maintaining professionalism and patient privacy.

Preferred

• Adobe Creative Suite experience is preferred.