Responsibilities

• Own the entire content cycle—Observe, Capture, Create, Publish, and Engage. This is a hands-on, on-site role requiring you to move through the facility to spot stories and record original video/photo content.
• Manage organic strategy for LinkedIn, Facebook, Instagram, and YouTube.
• Capture and edit short-form video (reels, walkthroughs) and educational content.
• Write engaging hooks, captions, and industry commentary.
• Analyze performance to refine distribution and repurpose strong content.
• Foster community engagement with manufacturers and industry professionals.

Requirements

• AI Proficiency: You are comfortable using tools like ChatGPT or Gemini to scale output and streamline research. You must be an independent learner who stays ahead of new marketing technologies.
• The Ideal Candidate: A proactive storyteller with a background in social media, videography, or journalism. You are a strong communicator, capable of shooting and editing high-quality mobile video, and comfortable interviewing team members and customers.

Preferred

• Generative AI (ChatGPT, Gemini)
• Content Design (Canva)
• Video Editing (CapCut, Adobe Premiere Pro, etc.)
• Social Platforms (Meta Business Suite, LinkedIn, YouTube)
• Social Scheduling & Analytics Tools
• Google Workspace & Analytics