Social Media & Content Manager (Individual Contributor) at ChargePoint | Campbell, CA | $113K/yr – $170K/yr

ChargePoint

Social Media & Content Manager (Individual Contributor)

Campbell, CA (On-site)

$113K/yr – $170K/yrMid Level5+ years expFull time

Posted 1 month ago

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Job Summary

Own cross-channel content and social storytelling for a technical B2B brand, turning complex eMobility concepts into clear, engaging posts that span leadership, product, and culture.

Own social content across platforms, including in-office shoots and executive storytelling.
Bridge PMM and corporate comms to shape messaging and formats based on audience and data.

Job Description

Lead Social Media & Content Initiatives
Ideate and execute the company’s social media presence across platforms
Collaborate on content calendars, campaign concepts, and platform strategy
Identify content opportunities tied to company culture, products, leadership, customers, and industry trends
Help shape messaging that balances brand, corporate communication, and technical credibility
Serve as the primary in-office content capture lead at ChargePoint’s headquarters
Capture video, photos, interviews, behind-the-scenes moments, product demos, office culture, and executive content
Work directly with internal stakeholders to gather content efficiently and professionally
Coordinate with creative partners to ensure captured content aligns with campaign goals and platform needs
Work closely with our creative agency and social media partners who support with editing, design, distribution and strategic execution

Ensure creative and agency teams accurately represent technical and contextual information in the content they produce
Translate technical concepts into social content that is clear, engaging and understandable
Ensure content remains accurate and aligned with technical realities
Act as a bridge between PMM and corporate communication teams
Contribute to thought leadership, product storytelling, and executive brand content
Support Internal Communication Activity Including Townhalls
Monitor content performance and audience engagement
Help identify what messaging and formats resonate most effectively
Support reporting, analytics, and performance optimization efforts
Maintain a strong understanding of social trends, platform behavior, and digital engagement metrics; translate to business impact

Comfortable capturing content in fast-moving professional environments
Knowledge of performance across LinkedIn, Instagram, X, YouTube, and emerging platforms
Ability to communicate effectively with both executives and technical teams
Smart, insightful questions during interviews
Enjoy and understand technical concepts, translating them into social content which performs
Think strategically while also being highly execution-oriented
Organized, adaptable, collaborative, and proactive
Experience supporting executive personal brands or corporate social strategy

ChargePoint

3.3 Glassdoor

Electric mobility is the smart choice. We make it the easy one, too. So easy that someone plugs into our network every 1 second. Since 2007, we’ve focused solely on building the best electric vehicle (EV) charging experience for everyone involved in the shift to electric.

Founded in 2007

Campbell, California, USA

1.5K employees

www.chargepoint.com

41% recommend to a friend

44% CEO approval