Responsibilities

• Create content. *Plan, shoot, edit, and publish content across Instagram, TikTok, Facebook, and YouTube — feed posts, Stories, Reels, and short- and long-form video.
• Shoot on location. *Capture original photo and video on location at client businesses across the Houston area — products, services, staff, events, and behind-the-scenes moments.
• Edit video. *Cut Reels, TikToks, and YouTube Shorts that hook viewers in the first two seconds; color, caption, and format for each platform.
• Manage the calendar. *Build and maintain each client's monthly posting schedule so feeds stay consistent and never go quiet.
• Community management. *Respond to comments, DMs, and mentions in each client's brand voice, and keep the community engaged.
• Reputation & reviews. *Monitor and respond to Google and Yelp reviews for clients, and help protect and grow their online reputation across the platforms that matter for their industry.
• Listings. *Optimize client Google Business Profiles and keep photos, hours, and info current.
• Reporting. *Prepare simple monthly performance reports (what was posted, follower growth, engagement, review activity).
• Stay on brand. *Keep each client's look and voice consistent with the brand direction we collect at onboarding, and adjust quickly when a client asks.

Requirements

• Proven creator. *Hands-on experience creating social content — a portfolio, personal account, or client work that shows you can shoot and edit video that performs.
• Platform native. *Fluency with Instagram, TikTok, Facebook, and YouTube, and the trends, formats, and audio that move on each.
• Editing skills. *Comfort with video editing tools (CapCut, Adobe Premiere/Rush, Final Cut, or similar) and design tools like Canva.
• Copy & eye. *Strong writing for captions and brand voice, and an eye for clean, on-brand visuals.
• Self-managed. *Organized and reliable — able to juggle multiple client accounts and hit a consistent posting cadence without being chased.
• Local. *Based in or near Houston with reliable transportation, and willing to travel to client locations for shoots.
• Gear. *Your own camera or capable smartphone and basic gear is a plus (we'll discuss equipment).

Preferred

• Experience managing social media for restaurants, bars, med spas, salons, home services, or other local small businesses.
• Photography or videography training.
• Familiarity with review-generation and reputation tools, scheduling tools (Later, Metricool, Buffer), and light graphic design.
• Bilingual (English/Spanish or English/Mandarin) is a strong plus — we serve clients in all three.