Responsibilities

• Produce 8 usable creative video materials per month, delivered weekly (2–3 per week).
• Each video: 15–120 seconds, suitable for TikTok, Instagram Reels, and YouTube Shorts.
• Appear on camera as a host when needed; conduct interactive street interviews with passersby, or shoot from a first-person perspective.
• Follow scripts or core themes provided by the domestic team while adapting to real-world shooting conditions.
• Ensure brand exposure: verbally mention 'MyyShop' in the video and visually showcase the brand.
• Arrange and conduct 2 on-site interviews per month with MyyShop influencers.
• Conduct in-depth research on each influencer’s unique style; develop customized interview questions and capture exclusive interview footage.
• Assist the director in producing 2 creative scripts per month as needed.
• Capture on-site creative content tied to local festivals or influencer marketing events (e.g., Easter, Black Friday, cultural celebrations) or influencer marketing events.

Requirements

• Proven ability to independently plan and execute short-form video shoots (street interviews, talking-head, influencer content) in the U.S.
• Proficient in at least one mainstream video editing tool (e.g., CapCut, Premiere Pro, Final Cut Pro) and able to deliver clean, usable footage.
• Deep understanding of Western pop culture, U.S. creator ecosystem, and content preferences on TikTok, Instagram, and YouTube.
• Experience coordinating with influencers or non-professional talent for on-camera shoots.
• Fluent in spoken English; self-motivated with strong communication skills and ability to work independently in a remote/hybrid setup.