Responsibilities

• Lead social engagement for digital campaigns tied to national and local partnerships, including amplification of experiential activations
• Actively engage with customers across platforms (Instagram, TikTok, Facebook, Reddit, YouTube, and others), ensuring alignment with brand voice and guidelines
• Support multiple community engagement platforms and tools simultaneously
• Identify opportunities to strengthen brand perception through direct customer interaction
• Develop and implement best practices for community management and engagement
• Respond to customer inquiries, comments, and complaints in a timely and effective manner, resolving issues to drive brand loyalty
• Track, analyze, and report customer feedback trends to inform product and marketing teams
• Support activation and growth of non-traditional and emerging platforms
• Help build scalable processes and infrastructure for social engagement
• Support influencer marketing initiatives as needed

Requirements

• Bachelor’s degree or equivalent experience
• 3+ years of experience in social media, digital marketing, community management, or customer engagement
• Strong understanding of social platforms and online community dynamics
• Experience with social media management and engagement tools
• Proven ability to manage multiple conversations and priorities simultaneously
• Strong attention to detail and commitment to customer experience
• Clear, concise communicator with the ability to escalate issues appropriately
• Positive, solutions-oriented approach to customer interaction
• Strong organizational and time management skills
• Experience in customer service, moderation, or digital engagement is a plus
• Passion for outdoor, tactical, or performance-driven lifestyles is a plus

Preferred

• Experience in customer service, moderation, or digital engagement is a plus
• Passion for outdoor, tactical, or performance-driven lifestyles is a plus

Benefits

• 5.11 offers a best-in-class benefits program including: medical, dental and vision insurance; a 401(k) program with employer match; employer-paid basic life and AD&D insurance. Additionally, employees can choose from several voluntary benefits including: Hospital Indemnity/Accident insurance; Flexible Spending Account/Health Saving Account; Employee Assistance Program; Paid Time Off/Paid Holidays/Sick Time; Casual Dress Code; and Employee Discounts.