Responsibilities

• Heavy ideation and articulate concepting for everything from lo-fi reactive content to high-lift social-first campaigns.
• Taking creative guidelines from ACD and CD and performing execution accordingly.
• Quickly concepting ideas from an existing content library to generate high volume, always on social marketing.
• Plugging into and adapting a legacy IP brand voice while keeping it sharp and social-first.
• Attending client meetings and presenting creative ideas, frequently serving as a creative liaison between Saylor and our clients.
• Social media copywriting, deck copywriting, and other writing tasks as they arise.
• Crafting of tone and voice that will inform high-visibility campaigns and pitches.
• Partnering with Creative Production, Strategy, Creative, and Editorial teams on bringing high-quality creative to life through scripting and production kick-off meetings.
• Providing strategic insight on content executions and relevant internet language to ensure the project is backed up by sound creative tactics and up-to-date best practices.
• Working with Saylor’s Account and Strategy teams to help maintain and execute the visual and written language for brands/campaigns.

Requirements

• 3-5+ years of experience in an agency setting or in-house at a studio or brand, with experience creating and leading marketing/branded content.
• High-level understanding of 360 campaign creative; social-forward aesthetic and storytelling thinking is a must.
• Proven ability to consistently write sharp, social-first copy across various formats and platforms.
• Incredible storytelling skills, with the ability to assist on pitches and sell the creative in the room to our clients.
• A knack for juggling multiple brand voices and crafting copy for social posts, pitch decks, and voice-intensive projects.
• An eye for strong ideas and executions with the ability to communicate its effectiveness.
• Finger on the pulse of creative culture across platforms and able to pull references from diverse sources.
• Ability to seamlessly bounce between projects of varying complexity.
• Effective time management skills and the ability to meet tight, high-volume deadlines.
• Honed ability to give and receive constructive criticism.