Social Content Producer

District of Columbia, USA (On-site)

$81K/yr – $85K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the visual storytelling pipeline for live museum content, from on-ground shoots to post-production, crafting platform-ready verticals and turn-key visuals that preserve NatGeo branding while driving social engagement.

  • End-to-end production lead for NGL and MOE assets, ensuring cohesive narratives from shoot to social-ready cuts.
  • Platform-native formatting and editing to maximize reach on 9:16 reels, TikTok, Shorts, and 4:5 feeds.
  • Light motion graphics and branding touches to react to trends while maintaining brand integrity.

Job Description

Responsibilities

  • Boots on the Ground: Serve as the primary visual creator at museum events, exhibit launches, and content shoots.
  • Raw Asset Collection: Capture high-quality video, photography, and audio that aligns with the National Geographic aesthetic.
  • Creative Direction: Translate abstract exhibit themes into compelling visual hooks that stop the scroll.
  • The Pipeline Lead: Manage the end-to-end production workflow for both National Geographic Live (NGL) and Museum of Exploration (MOE) handles.
  • Platform Formatting: Expertly reformat assets for specific platform UX (e.g., converting 16:9 cinematic footage into 9:16 Reels/TikToks/YouTube Shorts or 4:5 Feed posts).
  • Technical Editing: Edit raw clips into cohesive narratives, including splitting long-form content into high-engagement assets like 10-slide Instagram Carousels.
  • Turn-key Creative: Provide light graphic design and motion graphics to ensure the museum can react to cultural trends in real-time.
  • Asset Branding: Create custom title treatments, lower-thirds, and overlays that maintain brand integrity while feeling native to social media.

Requirements

  • Bachelor’s degree in Film/Video Production, Digital Media, Multimedia Journalism or Visual Communications preferred.
  • 3+ years in content production and editing.
  • Experience working in "live" environments (events, festivals, or active spaces)
  • A proven history of producing short-form vertical video (9:16) that has reached high engagement levels.
  • Software proficiency: Capcut, Adobe Creative Cloud, Premiere Pro, or similar software
  • Cinematography & Capture: advance camera ops, mobile proficiency, stabilization, audio, and lighting
  • UX Design for Social: Knowledge of "safe zones" on TikTok and Instagram to ensure text/UI doesn't cover critical visual information.
  • Carousel Engineering: Ability to design seamless, swipeable narratives for Instagram and TikTok.

Preferred

  • 4K/8K Video Editing
  • Narrative Storytelling
  • Motion Graphics & Lower Thirds
  • Situational Awareness (during live and busy spaces)
  • Vertical Framing & Reframing
  • Cultural Sensitivity & Editorial Integrity
  • File Management & Transcoding
  • Creative Problem Solving (under tight deadlines)
  • Color Grading (Rec.709 & Log)
  • Project management

Benefits

  • medical, dental, and vision insurance
  • engaging and comprehensive wellness program
  • 401(k) retirement savings plan with matching contributions after 6 months of employment
  • flexible paid time off benefits with up to 22 days of paid annual leave per calendar year (15 days for new hires in their first year, prorated based on the number of pay periods remaining in the year) and 10 days of sick leave
  • 12 paid holidays and a paid winter break between December 25 and 31
National Geographic logo

National Geographic

3.9 Glassdoor

Since its inception more than 135 years ago, the core purpose of National Geographic has been to further the knowledge and awareness of our world.We are the world’s leading multimedia destination for the best stories in science, exploration and adventure. And our unrivaled sense of purpose and mission is best evidenced by the fact that nearly 30% of our profits go to funding real scientists, explorers, and conservationists.Official LinkedIn of National Geographic

Washington, District of Columbia, USA
9K employees (2,498 in marketing)
83% recommend to a friend
98% CEO approval

Traffic Signals

Monthly Visitors
9.6M
Monthly Google Ads Budget
$185.9K
Traffic Source Mix
Search
45.9%
Direct
42.9%
Referral
8.7%
Social
2%
Paid
0.4%

Headcount Trend

Current headcount: ~9K

Marketing Team

Marketing Team Size
1,188 (13% of company)

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