Responsibilities

• Edit TikTok and Reels content optimized for hook rate, retention, and watch time
• Deliver approximately 150-300 edits per month against agreed briefs
• Review recent performance data, identify what is and isn't working, and apply those lessons
• Test new creative angles with the marketing team and iterate on proven formats
• Turn work around quickly and keep the team updated asynchronously
• Track TikTok and Instagram trends and apply them where relevant

Requirements

• A recent portfolio of short-form edits, ideally 20+ from the past few months
• Ability to break down why a viral video or high-performing ad worked
• Experience with multiple formats: headline videos, talking heads, voiceovers, AI-generated video
• Comfortable reading performance metrics and adjusting accordingly
• Highly skilled in CapCut Pro or a comparable editing tool
• Professional working proficiency in written and spoken English, as all briefs and team communication are in English
• Takes ownership and applies feedback consistently

Preferred

• Experience editing for e-commerce brands
• Experience interpreting paid ad metrics and understanding what drives performance