Responsibilities

• Developing and delivering SEO and GEO strategies aligned with clients’ commercial objectives
• Managing a portfolio of client accounts and building trusted, long-term relationships
• Conducting technical SEO audits and turning findings into clear, prioritised action plans
• Identifying opportunities to improve organic visibility, website performance and conversions
• Creating content strategies informed by audience needs, search demand and emerging AI discovery behaviours
• Helping clients improve their visibility and citations across generative search and AI platforms
• Undertaking keyword, competitor, content-gap and search-intent research
• Monitoring changes in search engines, AI platforms and user behaviour, then adapting strategies accordingly
• Working with Hound’s PR specialists to develop campaigns that build brand authority, earn high-quality coverage and support search performance
• Collaborating with writers, developers, designers and PR teams to deliver integrated campaigns

Requirements

• Proven experience delivering SEO strategies, either in an agency or in-house environment
• Strong knowledge of technical, on-page and content-led SEO
• An understanding of GEO, AI search, answer engines and the factors influencing brand visibility within generated responses
• Experience managing client or stakeholder relationships
• The ability to turn data and technical findings into clear, practical recommendations
• Confidence using tools such as Google Analytics, Google Search Console and leading SEO platforms
• Strong analytical, organisational and communication skills
• A proactive, curious mindset and a willingness to experiment
• The ability to manage several priorities without losing sight of quality or commercial impact

Preferred

• An understanding of digital PR, link earning, brand authority or entity optimisation would be a strong advantage
• You don’t need to know everything about GEO already. The field is evolving quickly, so we value sound SEO judgment, intellectual curiosity and the ability to test, learn and adapt.

Benefits

• Join a massively growing agency at a pivotal stage of its development
• Work across a varied portfolio of exciting and ambitious clients
• Help shape Fetch’s SEO and GEO proposition
• Gain direct exposure to senior leadership while reporting to Tal
• Work closely with Hound and combine search strategy with PR-led authority building
• Develop expertise in one of the fastest-moving areas of digital marketing
• Enjoy genuine ownership, influence and room to progress as the business grows