Responsibilities

• Support the planning and delivery of email and SMS activity across 6–8 e-commerce brands
• Build, schedule and launch campaigns within Klaviyo
• Support the creation and optimisation of automated email flows
• Build and manage customer segments to ensure campaigns reach the right audiences
• Maintain promotional and CRM calendars across assigned accounts
• Ensure campaigns are delivered accurately and on schedule
• Work hands-on within Klaviyo across campaigns, flows, segmentation and reporting
• Support the ongoing management and optimisation of existing flow architecture
• Identify opportunities to improve customer journeys and lifecycle communications
• Assist with testing different audiences, messaging, offers and send strategies

Requirements

• 1–2 years of experience within CRM, email marketing or retention marketing
• Hands-on experience using Klaviyo within an e-commerce environment
• Good understanding of email campaigns, automated flows and customer segmentation
• Experience working with e-commerce or DTC brands
• Comfortable analysing campaign performance and using data to make recommendations
• Strong organisation and attention to detail
• Confidence managing multiple campaigns, deadlines and priorities simultaneously
• Clear written and verbal communication skills
• A proactive mindset and willingness to learn
• Comfortable working independently while collaborating closely with a wider team

Preferred

• Experience with SMS marketing
• Experience with Shopify
• Experience with A/B testing and campaign optimisation
• Exposure to beauty, fashion, health, wellness, food & beverage or lifestyle brands
• Experience working across multiple brands or accounts
• Familiarity with other CRM or email platforms
• Experience using AI tools to support CRM workflows and analysis

Benefits

• 26 Days Annual leave entitlement
• Work with established e-commerce brands with real budgets and ambition
• Focus on strategy - you have a dedicated team to execute
• Fully remote (UK-based) with flexible hours
• Clear progression path over 6,12 and 18 months as the retention function scales
• Supportive, high-performance culture that values work-life balance