Senior Vice President/Vice President, Media Relations

New York City, NY (Hybrid)

$140K/yr – $185K/yrSenior Level12+ years expFull time

Posted 23 hrs ago

Job Summary

Own and lead media strategy and earned media for DEY.’s client portfolio, counsel senior clients on communications and reputation, mentor the earned media team, and drive business development through strong media relations.

  • Define and execute media strategies that place ideas in front of the right audiences
  • Cultivate relationships across media to secure high-impact coverage
  • Lead client counsel, issues management, and reputation positioning

Job Description

Responsibilities

  • Media Strategy & Earned Media - Develop and execute media strategies across DEY.’s client portfolio that place the right ideas in front of the right audiences at the right moment - Draw on an active network of relationships across tier-one print, broadcast, digital, and emerging media/creators to secure high-impact coverage for clients - Identify and develop compelling media angles, narratives, and hooks that cut through in a crowded and fast-moving media environment - Stay ahead of shifts in the media environment, including new outlets/platforms, changing editorial priorities, and emerging formats, and translate that intelligence into smarter strategy for clients and the team - Cultivate and develop new relationships across all media channels Client Counsel & Reputation Management - Serve as a senior day-to-day counselor to DEY. clients, advising on communications strategy, message development, and media positioning - Guide clients through sensitive or high-stakes communications situations, including issues management, with clarity, calm, and sound judgment, drawing in firm leadership on reputation-critical moments - Build and maintain direct, trusted relationships with senior client stakeholders, functioning as a long-term thought partner - Translate client objectives and subject matter into media strategies that are both ambitious and achievable Team Leadership & Mentorship - Mentor junior and mid-level team members on media work, elevating pitch quality, media targeting, and relationship-building across the organization - Partner with DEY. leadership to embed media excellence into the firm’s culture and ways of working - Oversee best practices in earned media process and operations, ensuring consistency across account teams to use our tools, tracking systems, methods of outreach, etc. - Set the direction of the earned media practice across the portfolio and carry accountability for the development of the media team Business Development - Support the cultivation of new client opportunities, drawing on your network and media relationships - Contribute to the pitch process, shaping the media strategy within proposals and presenting to prospective clients - Identify opportunities to grow existing client relationships into deeper, broader engagements - Stay attuned to the competitive environment and provide market intelligence that informs how DEY. positions its media relations capabilities - Lead pitch teams through the full new business process and take an active role in sourcing opportunities

Requirements

  • 12+ years of experience in public relations, earned media, or strategic communications for the Vice President level, and 15+ years for the Senior Vice President level, in both cases including several years managing client relationships and mentoring junior staff
  • An active network of media relationships spanning national and international outlets across print, broadcast, podcasts, and emerging formats
  • A proven track record of securing high-impact earned media coverage for prominent clients in complex subject areas
  • Working fluency in reputation management, issues counsel, and high-stakes communications strategy
  • The ability to develop sophisticated media strategies and the hands-on skill to execute them
  • Strong presence and succinct communication skills, with experience advising senior leaders under pressure
  • Exceptional organization and responsiveness, with the speed that fast-moving client and media work requires
  • An instinct for anticipating what clients and colleagues will need, and for taking initiative rather than waiting for direction
  • Substantive engagement with the issues DEY. works on, including climate, global health, AI, foreign policy, and philanthropy
  • Residence in the tri-state area, with availability to travel to New York City and elsewhere as client relationships, media engagements, and business development require on short notice

Preferred

  • Experience in journalism or media, in addition to communications
  • An existing public profile, such as writing, speaking, or commentary, in a relevant field
  • Cross-sector fluency spanning multiple of DEY.’s focus areas

Benefits

  • DEY. offers medical, dental, and vision insurance, a 401(k), paid time off, travel assistance, and wellness programming.
DEY. Ideas + Influence logo

DEY. Ideas + Influence

Ideas are transformative. They drive change and new ways of thinking, yet many of the best ideas are lost in the noise of an increasingly complex world. At DEY., we understand our clients’ need for a custom public relations strategy that better articulates and promotes their ideas as a key component of a broad communications strategy. We look beyond daily headlines and the fast moving news cycle to create deeper, more powerful impact and thus, influence. We do this using the tools of media relations and craft of storytelling.Instead of short-term publicity and isolated events, DEY. crafts enduring and powerful campaigns that are designed to build momentum. We connect our clients to key journalists, editors and media stakeholders in print and online channels, broadcast outlets and social media that have global reach and influence in specific areas of interest and expertise.DEY. clients appear in the Wall Street Journal, the New York Times, The Economist, The Financial Times, and The Guardian, as well as relevant and substantive online media such as Quartz, Vox, Politico, ReCode and Pod Save America. Our clients make frequent appearances on NPR, CNBC, BBC, Bloomberg, and The Daily Show to name a few.

Founded in 2003
Brooklyn, New York, USA
29 employees (3 in marketing)

Salaries

Posted range

$140K/yr – $185K/yr

Taken straight from the job posting.

See all DEY. Ideas + Influence salaries

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Current headcount: ~29
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Senior Vice President/Vice President, Media Relations

DEY. Ideas + Influence · New York City, NY · Hybrid