The Now Agency is a boutique, expert-led firm specializing in Influencer Marketing and Owned Social Media Innovation. We go deep, not wide, bringing tailored, data-driven strategies and culturally attuned execution to every partnership.Our team of strategic advisors and creators has deployed over $1B in influencer investment for Fortune 500 brands since 2012, delivering clarity, creativity, and commercial impact at scale.From CPG and Retail to Entertainment, Gaming, Media, and Sports, we help brands lead with culture and convert through community.