Responsibilities

• Strategic Planning & Activation
• - Develop retail media and growth plans tied to client goals and category trends.
• - Build media and operational tactics based on those plans, launching campaigns across Walmart, Target, and Amazon.
• Campaign Execution & Optimization
• - Lead hands-on campaign management: daily budget pacing, keyword bidding, placement adjustments, and bid-strategy refinements.
• - Use consumer behaviour data and top-of-search tactics to refine paid search strategies.
• Reporting & Insights Delivery
• - Deliver regular performance reporting—monthly, quarterly, and mid-year—highlighting key business trends and category influences.
• - Distill insights from data using Excel or Google Sheets to craft optimization recommendations for e-commerce outcomes.
• - Monitor marketplace events (e.g. holiday trends, category promotions) and track their impact on campaign performance.

Requirements

• 3+ years of direct experience managing paid search campaigns for Walmart Connect, Target Roundel, and Amazon Ads (Sponsored Products + Sponsored Brands).
• Skai Certification is required.
• Proficient in Excel/Google Sheets—able to analyze large datasets, identify trends, and present findings.
• Strong communication skills with proven ability to simplify insights for clients and internal stakeholders.
• Organized multitasker—capable of prioritizing and managing workflows across multiple campaigns.
• Bachelor’s degree in Marketing, Business, Advertising, or related field preferred.

Benefits

• Work-Life Flexibility: Fully remote work, up to 28 paid days off and winter holiday shutdowns
• Comprehensive Coverage: Choice of medical plan options via Cigna, dental and vision coverage, employer-paid life and disability insurance, retirement savings with company matching and health spending account options.
• Growth-Driven Culture: Dedicated Salt Days, learning access and formal leadership development.
• Celebration-First Mentality: Legendary team trips, seasonal socials and Salt Swag that reps your squad.
• Real Rewards: Referral and new business bonuses, phone reimbursements to support your everyday work, exclusive lifestyle perks and personalized wellness options.
• Culture of Belonging: DEI programs, active ERGs and a workplace where every voice counts.