Responsibilities

• Program Management: Lead and drive complex, end-to-end retail marketing programs and initiatives from inception through launch execution across North Americas Retail.
• Cross-Functional Leadership: Architect and maintain integrated program roadmaps across a diverse stakeholder group, including Marketing, Retail Sales, Creative, Product Marketing, Operations, Packaging, and external vendors.
• Operational Excellence: Build, refine, and scale tools, templates, and operating processes to streamline retail launch execution, optimize workflows, and improve cross-functional team efficiency.
• Retail Strategy Execution: Own the execution planning for strategic, retailer-specific initiatives, including physical merchandising, fixtures, campaigns packaging transitions, and new store deployments.
• Risk Management & Resolution: Proactively identify critical dependencies, delivery risks, and operational gaps early; drive strategic alignment and escalation paths to ensure seamless execution.
• Stakeholder Communication: Prepare and deliver executive-ready communications, project retrospectives, and health dashboards to align internal leadership and retail partners on timelines and tradeoffs.
• Portfolio Management: Manage intake, strategic prioritization, and resource coordination for multiple concurrent, high-impact retail marketing workstreams.
• Strategic Partnership: Partner closely with Retail Sales and external agency/production partners to align marketing deliverables with high-level retailer timelines and broader business objectives.
• Performance Tracking: Establish robust tracking mechanisms for activity across online and in-store channels, aggregating visual merchandising and field services data to provide a holistic view of NA Retail performance.