Senior Product Marketing Manager

London, UK (Hybrid)

$160K/yr – $250K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Own platform messaging and GTM positioning for Encord, translating complex AI/data capabilities into compelling stories for engineers and executives and ensuring cross-team alignment.

  • Own the messaging of Encord and platform-wide capabilities across sales, marketing, and product.
  • Build a content engine that feeds sales enablement, events, and campaigns with high engagement and pipeline impact.
  • Collaborate with product and engineering to sharpen offerings based on competitive moves and customer feedback.

Job Description

Responsibilities

  • Own the messaging of Encord, as well as the messaging for platform-wide capabilities
  • Amplify platform-level messaging through the Encord website and channels
  • Build and deliver sales enablement with high CSAT scores with field teams
  • Be the expert in any platform-specific messaging for campaigns and events, and enable GTM teams with highly performant content to drive strong engagement and pipeline
  • Deliver a drumbeat of compelling customer stories, highlighting Encord Platform capabilities, technical details, and realized value
  • Hone messaging by developing value proposition and messaging frameworks, driving articulation of product portfolio positioning aligned to Encord's targeted audiences and ICP
  • Help build a product our customers love
  • Collaborate closely with product & engineering to identify needs and sharpen product offerings based on the competitive landscape and customer feedback

Requirements

  • 5+ years of product marketing experience at an enterprise software company, preferably including PMM experience at early-stage AI startups
  • Excellent writing skills for succinct messaging targeting AI/ML engineers and AI executives
  • Deep understanding of the Data and AI space
  • Experience building compelling technical and business content
  • Proven ability to collaborate with sales, growth marketing, and product teams
  • Preferred: technical academic background (BS in Computer Science or related discipline)

Preferred

  • Strong public speaker with the technical aptitude to become an end-to-end expert on the Encord platform, including the ability to demo at events and to prospects

Benefits

  • Competitive salary, commission, and meaningful equity in a high-growth startup
  • Clear, accelerated growth opportunities as the company scales rapidly
  • Strong in-person culture: 3–5 days/week in our newly launched North Beach loft office
  • Flexible PTO to fully recharge
  • 18 paid vacation days in the U.S. plus federal holidays
  • Annual learning & development budget
  • Comprehensive health, dental, and vision coverage
  • Frequent travel opportunities across the U.S., London, and Europe
  • Bi-annual company offsites, twice-weekly team lunches, and monthly socials
Encord logo

Encord

Encord is the multimodal data labeling, curation and evaluation platform for AI. With Encord, AI teams can easily manage, curate, and label images, videos, audio, documents, text, LiDAR, 3D point cloud, and DICOM files on one unified platform while benefiting from AI-assisted speed and accuracy with human-in-the-loop workflows. Enrich petabytes of raw unstructured data into high-fidelity data for training, fine-tuning, and aligning AI models quickly and at scale.Encord is trusted by pioneering AI teams at Synthesia, Captions AI, Tractable, Stanford Medicine, Flock Safety, Protex AI, Zoopla, Philips, and many more global companies.Confidentially build production AI with rich multimodal data. Encord is SOC 2, AICPA SOC, HIPAA, and GDPR compliant.

Founded in 2020
San Francisco, California, USA
128 employees (19 in marketing)