Senior Marketing Manager

Salt Lake City, UT (On-site)

$125K/yr – $150K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

Job Summary

Own and drive the firm''s marketing growth by leading strategy, brand, digital campaigns, and thought leadership across professional services.

  • Lead strategic marketing plans and brand initiatives to support growth
  • Build and optimize campaigns and content to generate qualified leads
  • Establish thought leadership and market visibility across target audiences

Job Description

Responsibilities

  • Develop and execute a comprehensive marketing strategy aligned with firm growth objectives.
  • Build annual and quarterly marketing plans with measurable goals and key performance indicators.
  • Identify opportunities to strengthen the firm's competitive position and market presence.
  • Collaborate with leadership and business development to support strategic growth initiatives.
  • Strengthen and maintain the firm's brand identity, messaging, and positioning.
  • Ensure a consistent client experience across every marketing channel and touchpoint.
  • Translate complex legal and tax services into compelling, client-focused messaging.
  • Protect and elevate the firm's reputation through thoughtful communication and content.
  • Design and execute integrated marketing campaigns that generate qualified leads.
  • Support referral partner development, networking initiatives, seminars, and client events.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Five or more years of progressive marketing experience, preferably within professional services.
  • Experience developing and executing strategic marketing plans.
  • Strong understanding of digital marketing, branding, SEO, email marketing, and content strategy.
  • Experience using marketing analytics to drive business decisions.
  • Excellent written and verbal communication skills.
  • Exceptional project management and organizational abilities.
  • Strong leadership skills with the ability to manage multiple priorities simultaneously.

Preferred

  • Thinks strategically while executing exceptionally well.
  • Understands how marketing supports business development and firm growth.
  • Enjoys building systems, processes, and scalable marketing initiatives.
  • Makes decisions based on data and measurable outcomes.
  • Is highly organized, proactive, and accountable.
  • Communicates effectively with executives, attorneys, CPAs, and clients.
  • Thrives in a collaborative, entrepreneurial environment.
  • Continuously seeks opportunities to innovate and improve.

Benefits

  • 401(k)
  • 401(k) matching
  • Health insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Paid time off

Salaries

Posted range

$125K/yr – $150K/yr

Taken straight from the job posting.

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Senior Marketing Manager

Private Wealth Law Group · Salt Lake City, UT · On-site