Senior Marketing Executive

Responsibilities

• Support the development and implementation of marketing plans aligned with business objectives.
• Translate strategic direction provided by the Global Marketing Manager into effective marketing activities and campaigns.
• Identify marketing opportunities and make recommendations to improve brand awareness, market reach and lead generation.
• Take ownership of assigned marketing projects from conception through to completion.
• Plan, coordinate and deliver multi-channel marketing campaigns.
• Manage campaign schedules, content calendars and promotional activities.
• Monitor campaign performance, analyse results and recommend improvements.
• Ensure marketing activities deliver measurable commercial outcomes and return on investment.
• Manage and optimise SEO and PPC activities.
• Develop and execute email marketing campaigns.

Requirements

• Minimum 5 years' marketing experience in a B2B environment.
• Proven experience managing and delivering integrated marketing campaigns.
• Strong understanding of digital marketing, SEO, PPC, email marketing and social media marketing.
• Experience using CRM systems and marketing automation tools.
• Demonstrable experience analysing campaign performance and producing actionable recommendations.
• Excellent written and verbal communication skills.
• Strong project management and organisational skills.
• Ability to manage multiple projects and priorities simultaneously.
• Ability to work independently and make informed decisions within agreed strategic parameters.

Preferred

• Experience marketing technical or industrial products.
• Experience working within an international business environment.
• Knowledge of Adobe Creative Suite, WordPress and Google Analytics.
• Experience managing external agencies and suppliers.

Benefits

• - Salary region - £45,000 - $52,000
• - Profit share scheme after successful probation
• - 28 days holiday, including statutory Bank Holidays
• - Pension scheme
• - Free on-site parking
• - Comfortable, spacious, air-conditioned offices with easy access
• - Regular, free company lunch