Responsibilities

• Develop and execute strategic marketing plans, with specific focus on annuity products (RILA, Indexed, Variable and Fixed), using data analytics to segment, target and measure effectively.
• Co-create and implement results-oriented marketing, communication, and product promotions across digital media while collaborating with the sales team and product management.
• Collaboratively write and edit customer and advisor facing content (including product marketing copy and required disclosures) to simplify and complex concepts into a plain English, finished format across digital and print media.
• Lead the development of digital tools used in the annuity evaluation and sales process, including product-specific as well as value-add calculators.
• Manage inventory of materials related to the annuity product line to maximize cost savings while maintaining quality standards and wholesaler & agent access to a wide variety of marketing materials.
• Manage specific aspects of marketing budget related to product line.
• Provide direction to creative partners in the development and execution of marketing materials.

Requirements

• BS/BA degree required; MBA preferred.
• 10+ years of professional marketing experience; experience marketing annuities required.
• Knowledge of annuity products and a solid understanding of financial services in general.
• Highly self-directed and motivated with excellent interpersonal and presentation skills and an ability to work in collaboration with others, including other business units.
• Strong writing and communication skills
• Demonstrated success in project management, from conception through planning and implementation, with experience in implementing marketing programs across multiple channels and media.
• Ability to cope with change and thrive in a fast-paced environment.

Preferred

• MBA preferred.

Benefits

• Health and Wellness: We offer a range of medical, dental and vision insurance plans, as well as mental health support and wellness initiatives to promote overall well-being.
• Retirement Savings: We offer retirement benefits options, which vary by location. In the U.S., our competitive 401(k) Plan offers a generous dollar-for-dollar Company matching contribution of up to 6% of eligible pay and a Company contribution equal to 3% of eligible pay (subject to annual IRS limits and Plan terms). These Company contributions vest immediately.
• Employee Assistance Program: Confidential counseling services and resources are available to all employees.
• Matching charitable donations: Corebridge matches donations to tax-exempt organizations 1:1, up to $5,000.
• Volunteer Time Off: Employees may use up to 16 volunteer hours annually to support activities that enhance and serve communities where employees live and work.
• Paid Time Off: Eligible employees start off with at least 24 Paid Time Off (PTO) days so they can take time off for themselves and their families when they need it.