Senior Manager/Director, Content Marketing (Remote) at Teaching Strategies | Denton, TX

Teaching Strategies

Senior Manager/Director, Content Marketing (Remote)

Denton, TX (Remote)

Salary Not AvailableSenior Level8+ years expFull time

Posted 3 months ago

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Job Summary

Drive the content marketing strategy across social, webinars, video, and web to support brand growth and demand across the buyer journey.

Own multi-channel content program execution for brand, demand, and customer growth
Must-have: 8–10+ years in content marketing with cross-channel leadership
Standout: EdTech/education domain experience or similar education-focused scope

Job Description

Responsibilities

Lead the content marketing strategy across social media, webinars, virtual summits, video, web content, and key downloadable assets
Build and manage a clear content roadmap aligned to business priorities, audience needs, and campaign plans
Create content that supports brand awareness, audience engagement, demand generation, and customer growth across the buyer journey
Lead the strategy and execution of webinar/demo programs, including topic planning, speaker coordination, promotion, and follow-up support
Own the content strategy for virtual summits and flagship content experiences that build authority and deepen engagement
Develop the video content strategy to support storytelling, product education, thought leadership, and brand visibility
Guide web content strategy to improve clarity, discoverability, audience experience, and conversion
Lead social media content strategy and execution to strengthen reach, engagement, and brand consistency
Ensure content is adapted effectively for each channel while maintaining a clear and consistent Teaching Strategies voice
Partner with Product Marketing to bring positioning, messaging, and value propositions to life through compelling content
Partner with channel owners to align content to distribution, campaign needs, and performance goals
Partner with Education, Research, Sales, and customer-facing teams to ensure content reflects educator needs, early childhood expertise, and real customer questions
Own the editorial calendar and content planning process across major content streams
Use performance insights to improve content quality, efficiency, and impact over time
Manage content repurposing so priority content delivers value across multiple channels and formats
Support reputation-related content across review platforms, social channels, and other public-facing touchpoints
Lead and develop the supporting content manager and manage agencies, contractors, freelancers, and production partners as needed

Requirements

8–10+ years of experience in content marketing, digital content, brand content, or integrated marketing
Experience leading multi-channel content strategy across social media, webinars, virtual events or summits, video, and web content
Strong track record creating content that supports both brand growth and business outcomes
Experience working in complex B2B environments with multi-stakeholder audiences and long buying cycles
Strong experience partnering with Product Marketing, Demand Generation, Education, Sales, and Creative teams
Strong project management and vendor management abilities
Clear communicator who can bring structure, alignment, and direction across cross-functional teams
Customer-centered leader who is practical, collaborative, and focused on impact

Preferred

Education sector and/or EdTech experience strongly preferred, with familiarity across public school, Head Start, and private child care audiences a plus
Strong writing, editing, and storytelling skills, with the ability to make complex ideas clear, relevant, and engaging

Benefits

Competitive compensation package
Employee Equity Appreciation Program
Health and wellness insurance benefits
401k with employer match
Flexible work environment
Unlimited paid time off (which includes paid holidays and Winter Break)
Paid parental leave
Tuition assistance, professional development, and opportunities for career growth
Best in class technology equipment for every employee
Penthouse suite in downtown DC seconds away from Washington Nationals Stadium and Audi Field

Teaching Strategies

4.0 Glassdoor

Teaching Strategies is the leading provider of curriculum, assessment, professional development, and family connection resources in the early childhood field. Offering ground-breaking solutions, including The Creative Curriculum®, GOLD®, tadpoles®, ReadyRosieTM, Al's PalsTM, and professional development, Teaching Strategies believes that a child’s first 8 years form a critical foundation for school success. Teaching Strategies has been an advocate for the early childhood education community for more than 40 years. Commenting Policy: Teaching Strategies reserves the right to delete comments that contain: offensive language, personal attacks, comments that target any ethnic, racial, or religious group; spam or off-topic links to other sites; or comments that are clearly off topic. Repeat offenders may be banned from the page.

Founded in 1988

Bethesda, Maryland, USA

1.2K employees

teachingstrategies.com

75% recommend to a friend

80% CEO approval