Senior Manager, Trade Marketing (Global GTM & Channel Strategy)

New York City, NY (Hybrid)

$125K/yr – $150K/yrSenior Level6+ years expFull time

Posted 4 hrs ago

Job Summary

Own the global GTM execution and cross-functional launch plans, aligning Product, Supply Chain, Regulatory, and regional teams across planning, calendars, and channel governance.

  • Translate strategy into market-ready programs
  • Lead cross-functional GTM planning forums and trackers

Job Description

Responsibilities

  • Drive execution of global GTM plans, translating strategy into actionable launch plans and market-ready programs
  • Own the global launch calendar, ensuring alignment across Product, Supply Chain, Regulatory, and regional teams
  • Support execution across both GTM planning (commercial readiness) and channel governance workstreams
  • Lead cross-functional GTM planning forums, tracking progress, risks, and key decision points
  • Execute channel strategy and governance, including assortment tracking, exclusivity windows, and pricing compliance
  • Develop commercial storytelling materials and sell-in decks for global and regional teams
  • Support S&OP processes and ensure GTM alignment to commercial priorities
  • Manage distributor market operations, including planning, reporting, and compliance tracking
  • Building detailed launch plans and execution playbooks for global product launches
  • Managing GTM trackers, timelines, and cross-functional deliverables

Requirements

  • 6-8 years of experience in trade marketing, brand marketing, or commercial roles within beauty or FMCG
  • Strong project management and cross-functional coordination experience
  • Analytical mindset with ability to translate data into actionable insights
  • Experience developing presentations and commercial storytelling materials
  • Strong communication and stakeholder management skills
  • Bachelor’s degree required

Benefits

  • Competitive salary and bonus program for full-time team members
  • Flexible hybrid work environment with opportunities for collaboration and growth
  • Inclusive culture that values diverse perspectives and celebrates individuality
  • The chance to be part of a fast-growing, award-winning global beauty brand
Sol de Janeiro logo

Sol de Janeiro

2.6 Glassdoor

Inspired by the power and warmth of the Brazilian spirit, Sol de Janeiro stands for ultimate self-love and celebration. Embracing the authentic Brazilian beauty philosophy of loving and flaunting your body, Sol de Janeiro was founded in 2015. The brand’s award-winning collection of body care, fragrance, and hair care isknown for luscious textures, clinically proven formulations, and transportive fragrances. Beloved by multi-generational global consumers, Sol de Janeiro is available at premium global retailersas well as on its own website.

Founded in 2015
New York, New York, USA
536 employees (173 in marketing)
26% recommend to a friend

Salaries

Posted range

$125K/yr – $150K/yr

Taken straight from the job posting.

See all Sol de Janeiro salaries

Funding

Total Funding
$14.6M
Last Raise
$14.6M
Series Unknown, 7 years ago

Funding History

  • Jun 2019
    Series Unknown • $14.6M

Traffic Signals

Monthly Visitors
2.5M
Monthly Google Ads Budget
$6.4K
Traffic Source Mix
Search
41.4%
Direct
50%
Referral
3.9%
Social
3.6%
Paid
0.9%

Headcount Trend

Current headcount: ~539

Recent News

Sol de Janeiro logo

Senior Manager, Trade Marketing (Global GTM & Channel Strategy)

Sol de Janeiro · New York City, NY · Hybrid