Responsibilities

• Lead cross-channel performance strategy (from demand generation to lead nurture).
• Work cross functionally with social team to ensure alignment and integrated measurements
• Develop, optimize, and scale paid programs that meet ROI and lead-quality targets.
• Oversee campaign measurement frameworks-guiding dashboard design, reporting cadence, and actionable insights.
• Partner with strategy, creative, and client teams to translate data into decisions.
• Build out marketing operations capabilities that enable clients to deploy trackable and measurable programs.
• Coach and grow a high-performing team grounded in curiosity, rigor, and accountability.
• Primary Goal: To help clients drive measurable ROI through data-driven marketing strategies aimed at client customer engagement, leads, and pipeline growth and ultimately conversions.

Requirements

• 6–8 years in digital or performance marketing (B2B preferred).
• Hands-on experience in campaign setup, optimization, and reporting across major platforms (HubSpot preferred).
• Strategically analytical and focused on campaign optimization to insure each dollar spent results in measurable business outcomes.
• Proven ability to synthesize data into insight and influence stakeholders.
• Strong communication and presentation skills
• Experience managing or mentoring small teams.
• Comfort with tools such as OpenAI, Google Ads, LinkedIn Campaign Manager, Meta Ads Manager, DV360, and Looker/Tableau.
• Familiarity with martech and CRM tool (e.g. Marketo, Hubspot, Salesforce, Microsoft Dynamics) integration to deliver a consolidated view from visit to lead closure

Preferred

Benefits

• Medical, Dental, and Vision: StudioNorth covers 80% of medical premiums (Blue Cross Blue Shield) and offers dental and vision plans through Principal.
• Life & Disability Insurance: Employer-paid life/AD&D, short-term, and long-term disability coverage — because life happens.
• Mental Health Support: Confidential, 24/7 access to our Employee Assistance Program (EAP).
• Paid Parental Leave: Generous leave for maternity, paternity, and adoption.
• Pet Insurance: Because fur babies are family too.
• 401(k) with Company Match: Invest in your future with our competitive 401(k) plan and company match.
• Learning budgets
• Tuition reimbursement
• AI certifications
• Unlimited Coursera access, and hands-on learning